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What most VCs won’t tell you about raising capital

Venture capitalists Ross Fubini (XYZ Ventures) and Leslie Feinzaig (Graham & Walker Ventures) pull back the curtain on how VCs build their own go-to-market strategies— not just how they evaluate startups, but how they win over LPs and founders alike. In this episode of Build Mode, they share hard-won lessons from raising their first funds…

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4 months ago

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Venture capitalists Ross Fubini (XYZ Ventures) and Leslie Feinzaig (Graham & Walker Ventures) pull back the curtain on how VCs build their own go-to-market strategies— not just how they evaluate startups, but how they win over LPs and founders alike. In this episode of Build Mode, they share hard-won lessons from raising their first funds and how that experience allows them to empathize with founders. They discuss why “founder-market fit” applies to VCs too, how authentic thought leadership beats manufactured content, and why the best investor relationships start years before you need the money. Plus, the importance of building trust over transactions and why your network truly is your competitive advantage in venture.

Chapters:
00:00 Intro
01:01 Meet the VCs: From Netscape to Costa Rica
03:06 The Horror Show of Raising a First Fund
05:29 Building a Fund as Proof of Concept
08:52 The Schtick: Why VCs Need a Unique Thesis
11:44 Thought Leadership That Actually Works
15:34 The Qualification Process: Knowing in Two Minutes
19:06 Authentic vs. Manufactured Content
27:59 Building Relationships Before You Need Money
30:00 Founder-Market Fit for VCs
32:52 Key Takeaways: Person, Firm, Terms—In That Order
36:45 Field Notes: Creative Ways VCs Court Founders

New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.

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    December 16, 2025 at 1:36 pm

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Americans loved drinking radioactive ‘miracle water’ in 1920s

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How to handle layoffs with compassion with Ayal Yogev, Anjuna

This week’s guest is Ayal Yogev, co-founder and CEO of Anjuna Security, who has experienced both sides of the startup journey: scaling quickly during the boom years and then making the incredibly difficult decision to lay off a significant portion of his team when the market shifted. From growing to 75 employees to scaling back…

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This week’s guest is Ayal Yogev, co-founder and CEO of Anjuna Security, who has experienced both sides of the startup journey: scaling quickly during the boom years and then making the incredibly difficult decision to lay off a significant portion of his team when the market shifted.

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Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast.
TechCrunch Disrupt: If you’re thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we’re back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets.

Use code buildmode15 for 15% off any ticket type.

New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

Chapters:
00:00 We grew too fast
02:30 What Anjuna actually does
04:45 Scaling the team quickly
06:10 The market crash hits
09:40 Handling layoffs with empathy
12:10 Supporting employees the right way
15:30 Why culture matters in crisis
20:50 The hiring mistake founders make
27:40 When to scale your sales team
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First Look at Dyson’s $99 HushJet Mini Cool Portable Fan 🪭

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