Starbucks Odyssey’s community lead expected NFT brand building to expand (w/ Steve Kaczynski)

For this week’s episode, Jacquelyn interviewed Steve Kaczynski, co-author of the book “The Everything Token,” and co-host of a web3 morning show Coffee with Captain. He also co-authored the first Harvard Business Review article about NFTs and outside of that, he consults with agencies and brands about building their web3 strategies including his role with…

Published

2 years ago

February 22, 2024

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For this week’s episode, Jacquelyn interviewed Steve Kaczynski, co-author of the book “The Everything Token,” and co-host of a web3 morning show Coffee with Captain.

He also co-authored the first Harvard Business Review article about NFTs and outside of that, he consults with agencies and brands about building their web3 strategies including his role with Starbucks where he is a community lead for its NFT-focused loyalty program, Starbucks Odyssey.

Before getting into the web3 world, Steve worked in communications and marketing roles at places for over 15 years.

Jacquelyn and Steve discuss what got him interested in NFTs, how important it is to build understanding for the sector and why communities matter more than floor prices.

They also dive into:
– Future adoption for Bored Ape Yacht Club
– Growing Starbucks’s NFT-based loyalty program
– What agencies and brands need to know about web3
– How to get started in the NFT space

(0:00) Introduction
(1:10) Building online mentorships
(3:10) Onboarding into crypto
(8:13) The high value of some NFTs
(9:56) How NFTs could change society
(12:33) NFT rewards and branding opportunities
(15:53) Rapid fire
(20:00) A Growth year fr 2024
(22:35) Dookie Dash and Bored APe community
(25:02) Starbucks Odyssey community
(32:50) Starbucks Odyssey secondary market
(35:15) Web3 consulting
(37:40) Best advice for people in web3

Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.

People & Blogs

The reality is that democracies depend on one another to survive #TEDTalks

Published

22 hours ago

June 20, 2026

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People & Blogs

A Brilliant Blend of Ballet, Hip-Hop and African Dance | Ghetto Classics Dance | TED

Watch the performers of Ghetto Classics Dance light up the stage with a breathtaking fusion of traditional African dance, classical ballet and modern hip-hop. Founded in Korogocho, one of Nairobi’s most under-resourced neighborhoods, this community-driven program empowers dancers through intensive training and mentorship. (Recorded at TED Countdown Summit 2025 on June 17, 2025) Join us…

Published

23 hours ago

June 20, 2026

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The TED Talks channel features the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less) — plus originals, podcasts and exclusive content. Look for videos on Technology, Entertainment and Design as well as science, business, global issues, the arts and more. Visit for our entire library, transcripts, translations and personalized recommendations.

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CNET

LG G6 vs Samsung S95H: One OLED Is Better!

Comparing the two biggest OLED TVs of 2026: the Samsung S95H and the LG G6. We break down the brightness, color accuracy, and gaming features to see which flagship OLED belongs in your living room. 00:00 – Introduction 00:12 – Design and Aesthetics: LG G6 vs. Samsung S95H 00:40 – Upgraded Anti-Reflective Coatings 01:07 –…

Published

1 day ago

June 20, 2026

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Comparing the two biggest OLED TVs of 2026: the Samsung S95H and the LG G6. We break down the brightness, color accuracy, and gaming features to see which flagship OLED belongs in your living room.

00:00 – Introduction
00:12 – Design and Aesthetics: LG G6 vs. Samsung S95H
00:40 – Upgraded Anti-Reflective Coatings
01:07 – Brightness Innovations and Tandem OLED Technology
01:41 – Gaming Performance and Low Light Detail
02:02 – Samsung S95H Performance and Brightness Boosting
02:37 – Samsung’s Art Mode
03:01- Final Verdict and Buying Recommendations

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