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EJAE on KPop Demon Hunters and Her Journey to Success | The Big Interview | WIRED

WIRED Senior Culture Editor Manisha Krishnan sits down with singer/songwriter EJAE, an industry vet who’s rocketed to a new tier of success on the back of her performance as Rumi and songwriting for Netflix’s runaway cultural sensation, “KPop Demon Hunters.” Director: Lisandro Perez-Rey Director of Photography: Chris Eustache Editor: Michael Park Talent: Ejae Host: Manisha…

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WIRED Senior Culture Editor Manisha Krishnan sits down with singer/songwriter EJAE, an industry vet who’s rocketed to a new tier of success on the back of her performance as Rumi and songwriting for Netflix’s runaway cultural sensation, “KPop Demon Hunters.”

Director: Lisandro Perez-Rey
Director of Photography: Chris Eustache
Editor: Michael Park
Talent: Ejae
Host: Manisha Krishnan
Line Producer: Jamie Rasmussen
Associate Producer: Brandon White
Production Manager: Peter Brunette
Production Coordinator: Rhyan Lark
Camera Operator: Jeremy Harris
Gaffer: Salif Soumahoro
Sound Mixer: Z Jadwick
Production Assistant: Caleb Clark
Post Production Supervisor: Christian Olguin
Post Production Coordinator: Stella Shortino
Supervising Editor: Eduardo Araujo
Assistant Editor: Billy Ward

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94 Comments

94 Comments

  1. @thecheesecakeman

    October 30, 2025 at 12:38 pm

    she’s absolutely right about fame as an older person vs. fame as a teenager or early 20’s. You can handle it more maturely as she is doing now. Congrats to her!

  2. @neriorus

    October 30, 2025 at 12:39 pm

    She became in a story of success through setbacks, difficulties, challenges and overcoming all of them at the end. Nothing was given, all of it was fought and earned.

  3. @robertgrant721

    October 30, 2025 at 12:47 pm

    Great questions!

  4. @Love2Run

    October 30, 2025 at 1:01 pm

    EJAE is a great role model for young girls growing up. Perhaps a blessing in disguise she did not achieve success and fame until she became a mature woman, and she said as much in this interview. I love her authenticity and such a balanced approach to life despite her incredible talent and now fame!

  5. @thenaiam

    October 30, 2025 at 1:02 pm

    This is a fantastic interview! Especially with how many interviews EJAE has had already, it’s great that you were able to get stories, angles and layers beyond what’s already out there.

  6. @Zoteism

    October 30, 2025 at 1:14 pm

    She’s so articulate and expressive in her creative process. I love these types of interviews.

  7. @DArtKang

    October 30, 2025 at 1:17 pm

    Ejae mentions how Nirvana’s “Smells Like Teen Spirit” is a very melody-forward song. This might also explain why I love Weird Al’s version just as much. XD

  8. @oeunouch

    October 30, 2025 at 1:22 pm

    I love this interview. So earthly.

  9. @dannyunda3035

    October 30, 2025 at 1:26 pm

    cada entrevista de EJAE, es interesante y permite conocer mas y mas, a una persona tan sencilla, como talentosa, felicidades…

  10. @dadcelo

    October 30, 2025 at 2:27 pm

    Protect EJAE at all cost!

  11. @mrs.manrique7411

    October 30, 2025 at 2:28 pm

    Every hardcore fan answering these questions as the interviewer asks them. 😅

  12. @BonShula

    October 30, 2025 at 2:35 pm

    ” I think there is a formula for a K-pop hit” It is called industry plants. The south Koreans has been doing this for years. Why do we never see a K-pop group where some is overweight?

  13. @itdock

    October 30, 2025 at 2:58 pm

    Ejae is the real deal. She’s so intelligent, thoughtful, and human. She speaks so eloquently in a relatable way. As a fan of kpop, the idols are often portrayed as unnaturally superhuman. In today’s world, we all crave authenticity and genuine talent. She’s got it!

  14. @oldcowbb

    October 30, 2025 at 3:42 pm

    the way she talk about training as a child just sounds like pure trauma

  15. @rca-in-glasgow6781

    October 30, 2025 at 3:56 pm

    She worked her as’ off! And so NORMAL ❤️ 11:08

  16. @Elysiabikha

    October 30, 2025 at 4:02 pm

    Every kid in America? So bigger audience like Eu and Asia don’t exist?

  17. @syifaan

    October 30, 2025 at 4:21 pm

    this was such a good interview

  18. @Esther-32013

    October 30, 2025 at 4:35 pm

    I love these little easter eggs

  19. @c.v-04

    October 30, 2025 at 5:11 pm

    Great interview!
    EJAE is so talented and has a heart of gold! Deserves all the love and praise! 🪽

  20. @eduhigashi7425

    October 30, 2025 at 5:40 pm

    SM hurt her deeply. In all her interviews, she refers to herself in the third person, little Ejae, as if the pain is no longer hers. Girl, you can cry rivers now, your pain is your pattern and it transformed you into the person you are today. You can embrace your pain and we will be feeling it together with you.

  21. @katarzynapersona1460

    October 30, 2025 at 6:17 pm

    Such a good conversation! I like that the outro music in this video has “Your Idol” vibe 😉

  22. @박장군-x6r

    October 30, 2025 at 6:18 pm

    이재 화이팅!!!!

  23. @Mariaportugal23

    October 30, 2025 at 7:21 pm

    I’ve never seen anyone be so open about the K-pop (toxic) industry. Congratulations on your success, EJAE, you totally deserve it!

  24. @ivymaejavinar6546

    October 30, 2025 at 7:44 pm

    Gk jy jfhjj😍♥️♥️😍gkhogkhlv ihohihjohib

  25. @soulwhist

    October 30, 2025 at 8:16 pm

    16:54 wat a rumi face 😂😂😂 so adorable and funny ❤❤❤❤

  26. @hlly20

    October 30, 2025 at 10:42 pm

    2:04 “…and it’s kinda easy to sing.”

    Me: *sings Golden and destroys the Honmoon* 💀

    • @szewei85

      October 31, 2025 at 4:29 am

      👹👹😂🤣

  27. @Sentry751

    October 30, 2025 at 11:06 pm

    Smart lady, and she seems to genuinely just be that humble and thoughtful with her answers.

  28. @Kalidreamine

    October 31, 2025 at 12:05 am

    She’s so humble, hardworking, and well-spoken. I’m so happy for her. ❤

  29. @mcalison70

    October 31, 2025 at 2:21 am

    Fantastic interview👏 EJEA is so beautifully authentic🫶💜🎤🎧🎵🎼🥰

  30. @freddyt55555

    October 31, 2025 at 2:34 am

    One of the best interviews I’ve seen of any kind, not just in Kpop/entertainment.

  31. @markaprill6501

    October 31, 2025 at 4:41 am

    You are famous now girl.

  32. @maevevize1448

    October 31, 2025 at 5:58 am

    K pop demon hunters

  33. @maevevize1448

    October 31, 2025 at 5:58 am

    ❤❤❤❤❤❤❤

  34. @가을하늘e

    October 31, 2025 at 6:02 am

    ❤❤❤❤❤❤❤

  35. @maevevize1448

    October 31, 2025 at 6:04 am

    TRICK OR TEeeat

  36. @nathanaelidundun

    October 31, 2025 at 7:23 am

    Formula for a hit : it has to be good song 😂 yeah I got that thanks Ejae 😅😂🎉

  37. @jemmakennedy1571

    October 31, 2025 at 7:33 am

    And shien

  38. @vnxasian

    October 31, 2025 at 8:54 am

    I love the fact she brought up nirvana as a prime example of melodic songs. Kurt many time brought up the Beatles as his inspiration who were the kings of melody. All timeless superstars

  39. @vincentiPad

    October 31, 2025 at 11:02 am

    I’m glad she got rejected, we have the Ejae we got today if she didn’t!!!🎉🎉🎉🎉

  40. @boojoi

    October 31, 2025 at 11:10 am

    Her view on K-Pop now is the same for me. It’s not the K-Pop that I grew up with. The very unique concepts, melodies and beats, bold colors, it’s starting to fade away and they’re all sounding like ordinary pop songs (no offense to pop music lovers). It’s like they’re catering to the global fans now instead of the Korean fans if that makes sense.

  41. @vyncep

    October 31, 2025 at 11:19 am

    She’s still so humble and starstruck about herself! I hope she never loses that attribute. Congratulations Ejae! 👏🎤🎶

  42. @InLove-bc2br

    October 31, 2025 at 11:51 am

    LOVE EJAE❤❤❤❤❤❤❤

  43. @2nd3rd1st

    October 31, 2025 at 1:08 pm

    I hope her star doesn’t burn out too quickly with all the promotions and interviews she does now. People on the internet are easily oversaturated and get bored quickly.

    • @hanimcko

      October 31, 2025 at 2:53 pm

      looking at this interview it doesn’t even seem like she wants to be famous she just wants the songs she writes to be

  44. @zheink

    October 31, 2025 at 1:12 pm

    Ejae is genius girl❤❤❤..

  45. @maverickcortez2845

    October 31, 2025 at 1:29 pm

    Love her answer about “enjoying being behind the scenes”. I can relate to that as well.

    But I would prefer that, than being in the spotlight, you know?

  46. @DerekLaugann

    October 31, 2025 at 1:51 pm

    HUNTRIX is famous. Ejae is not. Not yet really. Even if she wrote Golden, it was Teddy Park of Black Label in Korea who actually arranged it to sound like that hit. And I think her team is rushing all of this publicity solely based on Huntrix and Kpop Demon Hunters. Even her new solo song is not as good as I hoped for her 1st song to be. KPOP is what made Golden a hit. She is now doing as if she is some singer-songwrirer which is extremelly harder without a POP-SOUNDING HIT! And her song IN ANOTHER WORLD isn’t as radio poppy as I hoped, and obviously not KPOP either. That already leaves the US and billboard charts or the charts in Korea. What’s left is some parts of Asia and Europe.

    • @animeloverjm

      October 31, 2025 at 2:37 pm

      She literally said in this interview she is not famous the song is and that she prefers her songs to be famous not her she quite literally said Golden is famous not me please watch the video before you comment

    • @DerekLaugann

      October 31, 2025 at 2:53 pm

      @animeloverjm She is on numerous promo tours and is promoting her single. I don’t see the two other Huntrix anywhere. I like EJAE. I just have a problem with this whole cashing in on Golden. it is too rushed and I don”t like her failing again. The same way KPOP training did her. thats it

  47. @philippanepelilutu4649

    October 31, 2025 at 2:41 pm

    I. Love K-pop demon hunter

  48. @CadyVirina

    October 31, 2025 at 2:54 pm

    Still listening to Golden every day! It’s such a motivational and inspirational song.

  49. @mirlo8989

    October 31, 2025 at 2:55 pm

    I love her interviews. I think she could go the Enya route, like release music and live in her castle unbothered ❤

  50. @alihadadi81

    October 31, 2025 at 4:32 pm

    EJAE is such a precious soul her answers are truly out of pure honesty and dignity and I’m so proud of the successful and talented woman she is always wishing her success and happiness 🙏🏻🙏🏻🙏🏻💜💙💛

  51. @jroden67

    November 1, 2025 at 3:15 am

    Great interview with Ejae! Interesting questions and honest answers. 😊

  52. @laserbeamlightning

    November 1, 2025 at 8:52 am

    I know she shouted out Taylor swift and max martin but it’s telling when Golden got back to top the charts even though their new album just came out

    • @Tydorstus

      November 1, 2025 at 4:44 pm

      Was about to say same thing. Last I checked number 2 in hot 100 and frist in global 200

  53. @Jessicanimation

    November 1, 2025 at 2:27 pm

    She is so humble and modest. Such a wholesome human being.

  54. @KeaneLuvr

    November 1, 2025 at 3:40 pm

    This was such a great interview!
    She’s got such a chill vibe, I love it!
    Praying for continued success and great health!

  55. @spammusubi1607

    November 1, 2025 at 6:15 pm

    I can’t stop watching her interviews omg

  56. @phunk8607

    November 1, 2025 at 6:51 pm

    Ejae masterclass

  57. @LandonJines

    November 1, 2025 at 10:57 pm

    always love an interview with EJAE learning new stuff but not too sure if the interviewer asked some of the best questions at times

  58. @MelissaHiatt

    November 2, 2025 at 2:23 am

    @17:27 that’s why I like to Sticker by NCT 127. It throws you off but works.😂

  59. @samitshinde7535

    November 2, 2025 at 3:49 am

    ❤❤❤❤❤ I love EJAE and Ruim❤❤❤

  60. @aznesthirteen8168

    November 2, 2025 at 8:19 am

    Crazy how pretty and talented she is and somehow there was no place for her . That is a crazy kpop standard

  61. @Love2Run

    November 2, 2025 at 8:32 am

    A perfect storm has been brewing to catapult this hidden gem named EJAE for all to see just at the right time.

  62. @lyconxero457

    November 2, 2025 at 9:10 am

    EJAE is so well-spoken! I’ve seen several of her interviews now and she always comes across as intelligent, honest, and very stylish with her outfits. She absolutely EXUDES writer/producer energy as she just looks important whenever you see her in a group of people.

  63. @bin4ry_d3struct0r

    November 2, 2025 at 1:04 pm

    SM definitely dropped the ball on this one.

  64. @user-tm4cn2vn8c

    November 2, 2025 at 2:04 pm

    The way she is so gentle and loving towards her younger self is so inspiring.

  65. @LumariAraneta

    November 2, 2025 at 9:50 pm

    Ejae wrote the song “Psycho” by red velvet and the melody is sooo insanely dynamic . It’s soo good..
    I can see her standing on the level of Britney Spears, Beyoncé, Madonna… those icons. That’s probably what most Kpop stars can’t achieve but with her skills, experience and everything , it’s a huge potential

  66. @anuugoo

    November 3, 2025 at 6:50 am

    EJAE has the most beautiful nose 😅

  67. @Weeklything-o28

    November 3, 2025 at 8:05 am

    This is one of the best interviews I’ve ever seen. This woman is absolutely amazing

  68. @weeklything1

    November 3, 2025 at 8:05 am

    This is one of the best interviews I’ve ever seen. This woman is absolutely amazing

  69. @sweeticemilk-c3q

    November 3, 2025 at 3:20 pm

    You just copied korean herald article without even changing it a bit lol

  70. @eaksasuke70

    November 3, 2025 at 4:33 pm

    I appreciate how real ejae feels. She doesn’t feel like a media trained idol or celebrity

  71. @Hypermax7

    November 3, 2025 at 7:50 pm

    Otoshimnika Ejae! Congratulations 👏🎉😄🎶✨🧧🙏😄✌️

  72. @mscd-h7v

    November 3, 2025 at 8:28 pm

    I love the subtle dig. Melody is king thanks Max Martin. Nirvana Teen Spirit that was gibberish but love the melody. Gibberish in 2025 anyone? Hahahaha

  73. @ningnoodlez

    November 3, 2025 at 9:44 pm

    17:45 I thought about aespa and nmixx, they’ve tried going to this direction and i would love to see it back.

  74. @ThePelekatMan

    November 4, 2025 at 3:13 am

    Wow I never expected Ejae to bring up Nirvana’s “Smells Like Teen Spirit.”

  75. @heylo757

    November 4, 2025 at 9:02 am

    TVXQ… I had a vague sense for how long EJAE was a trainee but referencing that group really put into perspective. That fan anecdote was crazy and unfortch believable. It’s a blessing that she came out of that system with her creativity and mental health in tact. Appreciate her thoughtfulness about this later-in-life fame. And the interviewer def did her homework. Well done!

  76. @KevinCSmith-ue8ck

    November 4, 2025 at 12:21 pm

    She’s the superstar we need, but not the one we deserve.

  77. @monicag8591

    November 4, 2025 at 12:53 pm

    The AI question was not necessary.

  78. @live4ward

    November 4, 2025 at 5:26 pm

    I’m just not sure I could respect anyone more or appreciate anyone more than this young lady

  79. @vandalg282

    November 4, 2025 at 5:41 pm

    She needs to chill with the contacts, looks too goofy.

  80. @LianKim-mz1fl

    November 4, 2025 at 11:38 pm

    WEIRD 🎉🎉🎉

  81. @Lian_Za_Kim_김

    November 4, 2025 at 11:38 pm

    WEIRD 🎉🎉🎉

  82. @Aeleas

    November 4, 2025 at 11:40 pm

    17:53 “Suddenly the bridge is a different song.”
    And suddenly I’m sobbing because that different song hit me squarely in the most vulnerable part of my past.

  83. @jocirribeiro4697

    November 5, 2025 at 5:43 pm

    wonderful ejae

  84. @gracevenable7317

    November 6, 2025 at 12:51 am

    i love the way she talks in interviews !! so proud of her !! 🥰

  85. @aliothspectranet5678

    November 6, 2025 at 10:10 pm

    yeah, i could tell with how formulaic they were.. 🙁

  86. @kylerayz2001

    November 7, 2025 at 10:43 pm

    Melody is King or Queen!

  87. @jcmh74

    November 8, 2025 at 3:33 am

    15:28 당시 동방신기나 HOT와 같은 남성 아이돌의 열성적인 팬덤은 그들의 아이돌 곁에 있는 모든 젊은 여성들을 증오하고 공격했습니다.

  88. @indiesongwriter5474

    November 8, 2025 at 10:01 am

    Rhyming Korean and English is brilliant. It inspires more fans to be bilingual because you want to sing both along with it

  89. @thesoulqmo

    November 8, 2025 at 6:58 pm

    Great host, amazing questions, love to see Ejae enjoying it ,too.

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