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Audi’s latest lighting technology

Audi just announced their latest lighting technology, implemented in the Sportback. We chatted with Stephan Berlitz, Audi AG Head of Lighting Innovation, on how the digital lights work. TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

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Audi just announced their latest lighting technology, implemented in the Sportback. We chatted with Stephan Berlitz, Audi AG Head of Lighting Innovation, on how the digital lights work.

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

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17 Comments

17 Comments

  1. Nimble Berto

    November 20, 2019 at 2:36 am

    First

    Reply

  2. aappiah1

    November 20, 2019 at 2:37 am

    Wow that is awesome. Cheers

    Reply

  3. Right Wing Lutheran Cowgirl

    November 20, 2019 at 2:45 am

    These KRAUTS are so smart.

    Reply

  4. iblackfeathers

    November 20, 2019 at 2:46 am

    you could potentially animate laser blasts, video game obstacles, the bat symbol, qr codes for the car’s hotspot, a giant pothole, movies, forced perspective optical illusions, you name it.

    Reply

  5. ThexBorg

    November 20, 2019 at 2:57 am

    Audi (VW) are the Apple ???? of the car industry.

    Reply

    • VIZIN

      November 20, 2019 at 3:44 pm

      I would say Samsung, because pretty much all of Apple’s stuff comes from Samsung.

      Reply

    • stevey500

      February 24, 2020 at 7:51 pm

      @VIZIN memory and displays (sometimes), that’s about it.

      Reply

  6. Peter B. Sims

    November 20, 2019 at 3:55 am

    Cool idea.

    Reply

  7. Um Hu

    November 20, 2019 at 4:15 am

    I can see a future where the whole transportation experience is you getting in a car, and it drives you to your location while you’re fully immersed in a VR type world around you.

    Reply

  8. Sunglass Shack

    November 20, 2019 at 12:25 pm

    Cars in future will all be software driven by a master server…so lighting probably won’t be needed anyways..
    It’s only to show off your Audi badge on the wall when U are parked..

    Reply

  9. Zenobio Oibonez

    November 20, 2019 at 1:36 pm

    Bringing the drive in movie experience to your garage. Lol pretty cool. Surround sound must sound amazing.

    Reply

  10. iamdmc

    November 20, 2019 at 6:25 pm

    totally useless

    Reply

  11. Paolo Sobretodo

    December 6, 2019 at 7:06 am

    ????

    Reply

  12. Makee Science

    January 2, 2020 at 2:33 pm

    ????????????????

    Reply

  13. Сергей Дерябин

    February 6, 2020 at 7:45 pm

    Бомба,????

    Reply

  14. stevey500

    February 24, 2020 at 7:51 pm

    DLP lol

    Reply

  15. DeoFlasche Aal

    April 6, 2020 at 4:26 am

    Why not haha

    Reply

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