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How to handle layoffs with compassion with Ayal Yogev, Anjuna

This week’s guest is Ayal Yogev, co-founder and CEO of Anjuna Security, who has experienced both sides of the startup journey: scaling quickly during the boom years and then making the incredibly difficult decision to lay off a significant portion of his team when the market shifted. From growing to 75 employees to scaling back…

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This week’s guest is Ayal Yogev, co-founder and CEO of Anjuna Security, who has experienced both sides of the startup journey: scaling quickly during the boom years and then making the incredibly difficult decision to lay off a significant portion of his team when the market shifted.

From growing to 75 employees to scaling back and rebuilding, Yogev learned firsthand that the hardest part of leadership isn’t hiring fast, it’s making tough decisions with care, transparency, and integrity.

In this episode, Isabelle Johannessen and Yogev unpack what it really means to lead through layoffs with compassion and how founders can support their teams even in the most challenging moments. They also explore the lessons learned from scaling too quickly and how to build a more resilient company the second time around.

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Use code buildmode15 for 15% off any ticket type.

New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

Chapters:
00:00 We grew too fast
02:30 What Anjuna actually does
04:45 Scaling the team quickly
06:10 The market crash hits
09:40 Handling layoffs with empathy
12:10 Supporting employees the right way
15:30 Why culture matters in crisis
20:50 The hiring mistake founders make
27:40 When to scale your sales team
34:40 Rebuilding after layoffs

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1 Comment

1 Comment

  1. @eatmanyzoos

    April 10, 2026 at 12:10 pm

    why not be smart enough to create something that can survive in any market? unless you have no creativity and make decisions based on trends and data and not the human spirit.

    Reply

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Science & Technology

Inside the Fundraise l Build Mode

Startup fundraising is harder than ever, and Season 3 of Build Mode is here to help. Whether you’re raising a seed round, preparing for Series A, pitching venture capital firms, negotiating a term sheet, or exploring alternatives to VC funding, this season is packed with practical advice from founders and investors who have successfully navigated…

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July 2, 2026

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Startup fundraising is harder than ever, and Season 3 of Build Mode is here to help. Whether you’re raising a seed round, preparing for Series A, pitching venture capital firms, negotiating a term sheet, or exploring alternatives to VC funding, this season is packed with practical advice from founders and investors who have successfully navigated the fundraising journey.
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If you’re an entrepreneur, startup founder, investor, or operator looking for actionable fundraising advice, this season is your playbook. New episodes begin July 9 and release every week on YouTube, Spotify, Apple Podcasts, and wherever you listen to podcasts. Subscribe now and learn how to raise capital, grow your startup, and build with confidence.

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July 2, 2026

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The future of wearable tech isn’t just on your wrist—it’s on your legs. In this hands-on look, we test the Dephy Sidekick, a consumer-powered bionic footwear system designed to give you a literal boost with every step. At $4,500, this powered ankle exoskeleton claims to offload your calves and make walking effortlessly easy.

Read more about it on CNET.com
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#exoskeletons #robotics #walkingaid

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Unboxing Belkin’s $50 Lilypad iPad Case

It may say 3+ but this one’s for the adults. 😅 And yes, this case did fit on the M3 iPad Air 🎉 #belkin #toystory5 #ts5 #lilypad #ipadcase Add CNET as a trusted news source Never miss a deal again! See CNET’s browser extension 👉 Check out CNET’s Amazon Storefront: Subscribe to CNET on YouTube:…

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It may say 3+ but this one’s for the adults. 😅 And yes, this case did fit on the M3 iPad Air 🎉 #belkin #toystory5 #ts5 #lilypad #ipadcase

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