Science & Technology

GTM lessons from the edges: how two startups reached the customers everyone else overlooks

Luna co-founder Jas Schembri-Stothart and Untapped Solutions founder Andre Peart share how they cracked go-to-market for audiences most startups avoid. In this episode of Build Mode, they reveal the guerrilla tactics, trust-building strategies, and creative experiments that helped them reach teenage girls and formerly incarcerated workers—from crashing Taylor Swift concerts to keynoting re-entry conferences. Chapters:…

Published

12 months ago

November 20, 2025

CYBER TECH TV

Chapters:
00:00 Intro
03:15 Getting Grilled by Teens: Luna’s School Roadshow
05:04 The Ambassador Army That Designed the App
06:11 When Teen Content Goes Viral on TikTok
07:32 Untapped’s Origin: From Prison to Building Solutions
11:03 The Power of Storytelling in B2B Sales
14:02 Navigating Data Privacy with Sensitive Populations
15:29 The Challenge of Dual Audiences: Teens and Parents
17:43 Why Word of Mouth Beats Any Ad Campaign
19:41 The Taylor Swift Concert That Almost Got Shut Down
22:15 Key Takeaways for Any Founder
22:41 Field Notes: Creative Go-to-Market from the Community

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New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.

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How one startup learned to actually reach younger audiences where they are

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2 Comments

@MichaelSchick-n7s

November 20, 2025 at 3:56 pm

Love this content!

Reply
@TobiasTheTraveler

November 21, 2025 at 10:58 am

This was amazing! #subbed And sharing my my cofounder.

Reply

CNET

America’s Plan to 2x Its Most Powerful X-Ray Laser

Get an inside look at the world’s most powerful X-ray laser at SLAC National Accelerator Laboratory in Stanford, which scientists use to film movies of molecules. Read more about the SLAC National Accelerator Labratory on CNET.com See SLAC, a two-mile particle accelerator next to Stanford Timecode Chapters: 0:00 – Introduction to SLAC & LCLS 0:48…

Published

19 hours ago

November 1, 2026

CYBER TECH TV

Get an inside look at the world’s most powerful X-ray laser at SLAC National Accelerator Laboratory in Stanford, which scientists use to film movies of molecules.

Read more about the SLAC National Accelerator Labratory on CNET.com
See SLAC, a two-mile particle accelerator next to Stanford

Timecode Chapters:
0:00 – Introduction to SLAC & LCLS
0:48 – Upgrading the Particle Accelerator
1:45 – How Cryomodules Work
2:23 – Cooling Below Outer Space Temperatures
3:11 – Generating Hard X-Rays
4:15 – Filming “Molecular Movies” of Atoms
5:03 – Real-World Applications & Future Experiments

Video Credits:
Host: Andy Altman
Scripted by: Andy Altman
Producer: Andy Altman
Camera: Celso Bulgatti
Video Editor: Jon Gomez
Thumbnail Designer: Zooey Liao

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#science #laser #accelerator #particleaccelerator #laserbeam

CNET

How to Download and Use Google Gemini for MacOS

Google’s Gemini multimodal AI is available for MacOS and Windows. CNET’s Stephen Beacham demonstrates how to download and install it on a Mac, and walks you through every button and feature in the app. Read more about the Gemini App for MacOS on CNET.com MacOS Now Has a Native Gemini AI App Gemini for MacOS…

Published

2 days ago

October 31, 2026

CYBER TECH TV

Read more about the Gemini App for MacOS on CNET.com
MacOS Now Has a Native Gemini AI App

Gemini for MacOS Gets New Voice and ‘Screen Awareness’ Features

Timecode Chapters:
0:00 Introduction to Google’s Gemini App for macOS
0:23 How to Download and Install Gemini for Mac
1:03 Testing the “Speak to Window” and FN Key Dictation Features
2:08 Testing Gemini’s Reasoning Feature to Summarize Highlighted Text
2:41 Overview of the Gemini App Interface for macOS
3:07 Choosing Flash Models and Managing Chat Preferences
4:22 Using the Camera, Attachments, and Exploring Multimodal AI
5:13 Sharing App Windows with Gemini for Real-Time Assistance
6:05 Using the Lasso Tool for Screen Analysis
6:33 Exploring Deep Research, Image/Video Generation, and Personal Intelligence
7:33 Gemini App walkthrough outro

Video Credits:
Producer Editor: Stephen Beacham
Thumbnail Designer: Zain bin Awais

#google #googlegemini #gemini #geminiapp #mac #macos #ai #artificialintelligence

CNET

Unboxing Apple’s $149 HomePod Mini 2 in Green

Apple’s new HomePod Mini 2 is equipped with a full-range driver and dual passive radiators, made for 360-degree sound. It measures about 4 inches across, and will come equipped with the S10 chip, which Apple says analyzes music in real time to optimize it. Unbox it with us in their new green color. #unboxing #onemorething…

Published

2 days ago

October 30, 2026

CYBER TECH TV