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Tile CEO Explains How Apple’s AirTag Puts Them at a Disadvantage

May.03 — CJ Prober, CEO at Tile Inc, explains how the seamless activation and ultra wideband technology of Apple’s new tracking AirTag unfairly put Tile at a disadvantage. He also calls Apple a “runaway monopoly train” and says the Epic Games lawsuit is a small step to creating a more level playing field for developers…

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May.03 — CJ Prober, CEO at Tile Inc, explains how the seamless activation and ultra wideband technology of Apple’s new tracking AirTag unfairly put Tile at a disadvantage. He also calls Apple a “runaway monopoly train” and says the Epic Games lawsuit is a small step to creating a more level playing field for developers in the software space. Prober speaks to Emily Chang on “Bloomberg Technology.”

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9 Comments

9 Comments

  1. foobarturkey

    May 3, 2021 at 11:48 pm

    Boohoo

  2. Made Mane

    May 3, 2021 at 11:52 pm

    The last time antitrust laws were this weak the Great Depression happened.

  3. Shah Auckburaully

    May 4, 2021 at 12:16 am

    Congratulations CJ for building your business atop of some other company’s hardware. Stop complaining!

  4. J Crow

    May 4, 2021 at 12:23 am

    RIP Tile

  5. EDY LIVE

    May 4, 2021 at 12:46 am

    I’m ???? this close to boycott apple

  6. Filippo Pirri

    May 4, 2021 at 12:47 am

    You can really feel how CJ truly care about what he built and his customers. Let’s not forget how Apple built its own branding on the David vs. Goliath narrative, Apple vs PC. Interesting to see how Apple is using falls in the current regulatory system to stop new entrants from playing the same strategy against them.

  7. Rayman

    May 4, 2021 at 1:07 am

    Cry me a River

  8. Windy City

    May 4, 2021 at 1:15 am

    All I have to say is that Apple’s design is much better than Tile’s. Game over.

  9. Diversity Unity World

    May 4, 2021 at 1:30 am

    You should get good quality material and competing with apple that the remedy you really need…

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Bloomberg Technology

OpenAI Pushes for Policies to Offset AI’s Impact | Bloomberg Tech 4/6/2026

Bloomberg’s Caroline Hyde and Ed Ludlow speak with OpenAI’s Chief Global Affairs Officer Chris Lehane about the company’s new policy proposals to help manage the rapid changes brought about by artificial intelligence. Plus, Oracle names a new CFO to help the company navigate massive data center development plans and a cash crunch. And, NASA’s Artemis…

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Bloomberg’s Caroline Hyde and Ed Ludlow speak with OpenAI’s Chief Global Affairs Officer Chris Lehane about the company’s new policy proposals to help manage the rapid changes brought about by artificial intelligence. Plus, Oracle names a new CFO to help the company navigate massive data center development plans and a cash crunch. And, NASA’s Artemis II is set to pass at the closest distance that humans have come to the lunar surface in 50 years.
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“Bloomberg Technology” is our daily news program focused exclusively on technology, innovation and the future of business hosted by Ed Ludlow from San Francisco and Caroline Hyde in New York.

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New Dark Comedy Takes Aim at Wannabee Tech Titan

AMC’s dark comedy The Audacity takes aim at the greed and cynicism of Silicon Valley. Executive Producer Jonathan Glatzer and actor Billy Magnussen discuss how real-world events imitate the show’s narrative with Caroline Hyde and Ed Ludlow on “Bloomberg Tech.” ——– Like this video? Subscribe to Bloomberg Technology on YouTube:   Watch the latest full…

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AMC’s dark comedy The Audacity takes aim at the greed and cynicism of Silicon Valley. Executive Producer Jonathan Glatzer and actor Billy Magnussen discuss how real-world events imitate the show’s narrative with Caroline Hyde and Ed Ludlow on “Bloomberg Tech.”
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SpaceX Expected to Kick Off a Wave of Mega IPOs

SpaceX is preparing for its market debut at a valuation that could top $2 trillion, according to sources. It’s expected to be the first in a bumper crop of mega initial public offerings in the next 12 months. Lise Buyer, founder and partner at IPO advisory firm Class V Group, joins Caroline Hyde and Ed…

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SpaceX is preparing for its market debut at a valuation that could top $2 trillion, according to sources. It’s expected to be the first in a bumper crop of mega initial public offerings in the next 12 months. Lise Buyer, founder and partner at IPO advisory firm Class V Group, joins Caroline Hyde and Ed Ludlow on “Bloomberg Tech.”
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