Legendary music producer Jermaine Dupri pulls back the curtain on how hit songs really get made in TED’s rapid-fire Q&A format, “On the Spot.” Answering a stream of unexpected questions, he covers what makes a good hook, why he doesn’t chase “cool,” how he helped build Atlanta’s sound and more. (Recorded at TEDNext 2025 on November 10, 2025)

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Urging us to turn away from voices perpetuating harmful stereotypes, gender equality advocate Gary Barker shares three insights on fostering a culture of care, compassion and connection among men. “We are the most wired-to-care species on the planet,” he says. “But if you don’t use it … you don’t get good at it.”

We’ve built a legal system that distrusts eyewitness memory — backed by cautionary science and high-profile exonerations. John Wixted, a leading psychology researcher, challenges this conventional wisdom with a counterintuitive finding: the problem might not be memory itself but how (and when) courts test it. (Recorded at TEDxUCSanDiego on May 17, 2025)

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The TED Talks channel features talks, performances and original series from the world’s leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more.

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TED’s videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy: . For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at

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