Bloomberg Technology
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Media mogul Byron Allen claimed in a lawsuit that TV ratings company Nielsen Holdings Plc is providing “unreliable” counts of viewers, and he is seeking billions of dollars in damages. He speaks about the lawsuit, the possibility of buying an NFL team, and his interest in buying other media companies on “Bloomberg Television.”
Bloomberg Technology
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Bloomberg Technology
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Bloomberg Technology
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Zaphod Beeblebrox the Nothingth
March 23, 2022 at 8:19 pm
Neilson ????
know nothing ????
they can’t keep
track of streaming ????
Nielsen is the VHS????
of Rating Polls????
EX-TV Ratings Guy
March 24, 2022 at 12:43 am
Nielsen managers have discouraged membership reps from signing up eligable Broadband Only (BBO) homes.
Normalized Audio
March 23, 2022 at 8:30 pm
I don’t see how Nielsen can be relevant today.
EX-TV Ratings Guy
March 24, 2022 at 12:38 am
I used to work for Nielsen as a membership representative.