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Why this Californian founder moved to Minneapolis to build a B2B fintech

Minneapolis-based fintech was founded in 2015 and it’s now one of the fastest growing companies in the Midwest. Its founder, Atif Siddiqi, is a Southern California transplant who first relocated to the Twin Cities to participate in the Target Techstars accelerator program. He hasn’t looked back since. Siddiqi has spent the past seven years building…

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Minneapolis-based fintech was founded in 2015 and it’s now one of the fastest growing companies in the Midwest. Its founder, Atif Siddiqi, is a Southern California transplant who first relocated to the Twin Cities to participate in the Target Techstars accelerator program. He hasn’t looked back since.

Siddiqi has spent the past seven years building up Branch from its roots as a Midwestern upstart focused on earned wage access into a formidable Series C-stage business with $75 million in funding from investors such as Addition and General Atlantic and clients including Uber and Walmart.

Branch, which has seen over 2,000% revenue growth in the last three years, helps contractors get paid faster through a wide range of product offerings today. Siddiqi and early Branch investor Ryan Broshar of Minneapolis-based Matchstick ventures explain how the city’s venture ecosystem has evolved over the years and share their tips for founders outside coastal tech hubs looking to raise capital, bring in customers and make an impact on their industries far beyond their immediate locales.

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People & Blogs

Life, like music, was never made to run in straight lines #TEDTalks

Grammy-winning musician Jacob Collier has a name for the feeling that moves through a great piece of music: the wiggle. Watch him break down the idea into its three parts — melody, rhythm and harmony — with nothing but his own voice, a grand piano and Louis Armstrong’s “What a Wonderful World.” Turns out life,…

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Grammy-winning musician Jacob Collier has a name for the feeling that moves through a great piece of music: the wiggle. Watch him break down the idea into its three parts — melody, rhythm and harmony — with nothing but his own voice, a grand piano and Louis Armstrong’s “What a Wonderful World.” Turns out life, like music, was never made to run in straight lines.

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CNET

Inside the Despacio Tent at Portola 2026

The Despacio tent is a temple of music for audio geeks, and the brainchild of LCD Soundsystem frontman James Murphy, Stephen and David Dewaele of 2manydjs aka Soulwax, and audio engineer John Klett. First created in 2013, Despacio makes its way from festival to festival, blasting dancers with vintage vinyl from seven McIntosh speaker stacks…

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The Despacio tent is a temple of music for audio geeks, and the brainchild of LCD Soundsystem frontman James Murphy, Stephen and David Dewaele of 2manydjs aka Soulwax, and audio engineer John Klett. First created in 2013, Despacio makes its way from festival to festival, blasting dancers with vintage vinyl from seven McIntosh speaker stacks that make up the 50,000-watt sound system along with the lighting rig and iconic disco ball that complete the experience. CNET social producer Faith Chihil got a chance to catch it at Portola Music Festival in San Francisco and here’s what she found. #despacio #portolamusicfestival #festival #audiophile #vinyl

Video Credits:
Host & Editor: Faith Chihil

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People & Blogs

Good news: Even moving as little as 1 minute every 60 minutes can have health benefits #TEDTalks

Can a five-minute walk change how you feel all day? Exercise scientist Keith Diaz shows how your body is built for the kind of movement that modern life has quietly erased — and suggests something refreshingly doable: making time for small doses of movement sprinkled throughout the day, as a way to boost your brain…

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Can a five-minute walk change how you feel all day? Exercise scientist Keith Diaz shows how your body is built for the kind of movement that modern life has quietly erased — and suggests something refreshingly doable: making time for small doses of movement sprinkled throughout the day, as a way to boost your brain and body.

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