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Where gut health meets hypergrowth with Ben Goodwin from Olipop

Gut health might be having a moment on TikTok but Ben Goodwin the co-founder and CEO of Olipop () knows first hand the monumental impact a healthy microbiome can have on your mental and physical health. Today on Found. Becca and Dom are joined by Ben to talk about how he led the gut-healthy soda…

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Gut health might be having a moment on TikTok but Ben Goodwin the co-founder and CEO of Olipop () knows first hand the monumental impact a healthy microbiome can have on your mental and physical health. Today on Found. Becca and Dom are joined by Ben to talk about how he led the gut-healthy soda brand to amass $200 million in gross sales just five years after their launch.

They also talked about:

• How the team prioritizes access to the product in low-income areas and food deserts
• Fundraising and pitching to CPG investors
• The importance of health and wellness companies to do research to back up their products claims
• The key to changing consumer behavior

(0:00) Introduction and two truths and a lie

(2:12) Olipop introduction

(5:42) Researching the microbiome

(11:34) The industrial diet in America

(15:03) Transitioning from research to product development

(17:49) Product nostalgia and marketing

(20:29) Market share in the beverage industry

(23:26) Olipop’s 200 million dollar year

(25:44) Targeting food deserts

(27:36) Time management as CEO

(31:06) Fundraising and pitching investors

(33:32) What’s next

(36:03) Host commentary

Found posts every Tuesday. Subscribe on Apple () , Spotify () or wherever you listen to podcasts () to be alerted when new episodes drop. Check out the other TechCrunch podcasts: Equity () and Chain Reaction () .

 

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Science & Technology

Inside the ‘cold war’ at Techstars and how AI is accelerating disability tech | Equity Podcast

On this episode of Equity, TechCrunch’s Mary Ann Azevedo, Kirsten Korosec, Dominic-Madori Davis, and Alex Wilhelm break down a deep-dive into the battle at Techstars, Ansa’s latest fundraise, and how AI is accelerating European disability tech startups. Equity is a show about the business of startups, where we unpack the numbers and nuance behind the…

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On this episode of Equity, TechCrunch’s Mary Ann Azevedo, Kirsten Korosec, Dominic-Madori Davis, and Alex Wilhelm break down a deep-dive into the battle at Techstars, Ansa’s latest fundraise, and how AI is accelerating European disability tech startups.

Equity is a show about the business of startups, where we unpack the numbers and nuance behind the headlines. New episodes drop at 7 a.m. PT every Monday, Wednesday and Friday. Subscribe wherever you get your podcasts.

For episode transcripts and more, head to Simplecast:

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Science & Technology

25 Years after Phantom Menace, Jar Jar Binks Actor Ahmed Best Reflects on the Power of Redemption

What does it look like to be a better human on the internet? Explore this question with host Dylan Marron as he revisits the story of Jar Jar Binks — 25 years after the premiere of Star Wars Episode 1: The Phantom Menace. In this six-part journey through the early internet, he sits down with…

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What does it look like to be a better human on the internet? Explore this question with host Dylan Marron as he revisits the story of Jar Jar Binks — 25 years after the premiere of Star Wars Episode 1: The Phantom Menace. In this six-part journey through the early internet, he sits down with actor Ahmed Best to learn more about how the character and the actor who played him became the targets of one of the first-ever online hate campaigns.

You may think you know this story — but there’s way more beneath the surface. Listen to “The Redemption of Jar Jar Binks” wherever you get your podcasts:

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CNET

Write a Taylor Swift Song Using AI On the Apple Watch

If you ever need help coming up with a text or even a hit song, accessing AI through your Apple Watch could be a good bet. #ai #apple #applewatch #chatgpt #aigenerated #genieapp #apps

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If you ever need help coming up with a text or even a hit song, accessing AI through your Apple Watch could be a good bet. #ai #apple #applewatch #chatgpt #aigenerated #genieapp #apps

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