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Where gut health meets hypergrowth with Ben Goodwin from Olipop

Gut health might be having a moment on TikTok but Ben Goodwin the co-founder and CEO of Olipop () knows first hand the monumental impact a healthy microbiome can have on your mental and physical health. Today on Found. Becca and Dom are joined by Ben to talk about how he led the gut-healthy soda…

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Gut health might be having a moment on TikTok but Ben Goodwin the co-founder and CEO of Olipop () knows first hand the monumental impact a healthy microbiome can have on your mental and physical health. Today on Found. Becca and Dom are joined by Ben to talk about how he led the gut-healthy soda brand to amass $200 million in gross sales just five years after their launch.

They also talked about:

• How the team prioritizes access to the product in low-income areas and food deserts
• Fundraising and pitching to CPG investors
• The importance of health and wellness companies to do research to back up their products claims
• The key to changing consumer behavior

(0:00) Introduction and two truths and a lie

(2:12) Olipop introduction

(5:42) Researching the microbiome

(11:34) The industrial diet in America

(15:03) Transitioning from research to product development

(17:49) Product nostalgia and marketing

(20:29) Market share in the beverage industry

(23:26) Olipop’s 200 million dollar year

(25:44) Targeting food deserts

(27:36) Time management as CEO

(31:06) Fundraising and pitching investors

(33:32) What’s next

(36:03) Host commentary

Found posts every Tuesday. Subscribe on Apple () , Spotify () or wherever you listen to podcasts () to be alerted when new episodes drop. Check out the other TechCrunch podcasts: Equity () and Chain Reaction () .

 

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People & Blogs

Campaigns Spend Millions to Influence Voters. This Works Better | Katie Paris | TED

Katie Paris quit her career in Washington, DC, to figure out how to make politics feel less like strangers shouting at each other and more like friends looking out for each other. In this practical talk, she reveals why conversations between real people can have a bigger impact on elections than anything millions of campaign…

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Katie Paris quit her career in Washington, DC, to figure out how to make politics feel less like strangers shouting at each other and more like friends looking out for each other. In this practical talk, she reveals why conversations between real people can have a bigger impact on elections than anything millions of campaign dollars can buy. (Recorded at TED Democracy Philadelphia on June 13, 2026)

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Bloomberg Technology

The Rundown – Anthropic 3Q & CoreWeave Debt Problems

Anthropic 3Q & CoreWeave Debt Problems ——– Like this video? Subscribe to Bloomberg Tech on YouTube:   Watch the latest full episodes of “Bloomberg Tech” with Ed Ludlow here:   Get the latest in tech from Silicon Valley and around the world here: Connect with us on… X: Facebook: Instagram:   Follow Ed Ludlow on…

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Anthropic 3Q & CoreWeave Debt Problems
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Science & Technology

Can Enterprises Trust Autonomous AI? Security Experts on Governance and Architecture | Disrupt 2026

AI is making autonomous decisions inside sensitive enterprise systems. Security leaders from Luta Security and AWS, with cybersecurity veteran Wendy Nather, discuss what it takes to deploy it safely. #TechCrunchDisrupt2026 Follow us across… Read more:

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AI is making autonomous decisions inside sensitive enterprise systems. Security leaders from Luta Security and AWS, with cybersecurity veteran Wendy Nather, discuss what it takes to deploy it safely.

#TechCrunchDisrupt2026

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