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The Art of Marketing — for Good | Raja Rajamannar | TED

Can marketing transcend traditional business goals and actually be a force for good? Mastercard CMO Raja Rajamannar shares how purpose-driven initiatives — like “touch cards” for the visually impaired and debit cards that let people choose how their names appear — align profit with purpose and position businesses to create meaningful, positive change. (This conversation…

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Can marketing transcend traditional business goals and actually be a force for good? Mastercard CMO Raja Rajamannar shares how purpose-driven initiatives — like “touch cards” for the visually impaired and debit cards that let people choose how their names appear — align profit with purpose and position businesses to create meaningful, positive change. (This conversation was hosted by TED’s Whitney Pennington Rodgers.) (Recorded at TED@BCG on September 12, 2024)

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53 Comments

53 Comments

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Science & Technology

Inside the Fundraise l Build Mode

Startup fundraising is harder than ever, and Season 3 of Build Mode is here to help. Whether you’re raising a seed round, preparing for Series A, pitching venture capital firms, negotiating a term sheet, or exploring alternatives to VC funding, this season is packed with practical advice from founders and investors who have successfully navigated…

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Startup fundraising is harder than ever, and Season 3 of Build Mode is here to help. Whether you’re raising a seed round, preparing for Series A, pitching venture capital firms, negotiating a term sheet, or exploring alternatives to VC funding, this season is packed with practical advice from founders and investors who have successfully navigated the fundraising journey.
Hosted by TechCrunch Startup Battlefield Editor Isabelle Johannessen, Build Mode is the TechCrunch podcast where founders, investors, and startup operators share honest conversations about what it really takes to build and finance a company. This season features Charles Hudson (Precursor Ventures), Andrew Dai (Elorian), Ashley Tyrner-Dolce (FarmboxRx), Kristina Subbotina (Lexsy AI), Sydney Sykes (NVIDIA), Xavier Chi (Mbodi), Jack Groetzinger (SeatGeek), Sasha Orloff (Puzzle), Everette Taylor (Kickstarter), Manan Mehta (Unshackled Ventures), Julia Hartz (Eventbrite), and more. Together, they cover topics including avoiding down rounds, raising capital in today’s venture market, working with corporate venture capital, crowdfunding, startup financial readiness, fundraising as an immigrant founder, IPO lessons, and how to deliver a winning startup pitch.
If you’re an entrepreneur, startup founder, investor, or operator looking for actionable fundraising advice, this season is your playbook. New episodes begin July 9 and release every week on YouTube, Spotify, Apple Podcasts, and wherever you listen to podcasts. Subscribe now and learn how to raise capital, grow your startup, and build with confidence.

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I Tried a $4,500 Robotic Exoskeleton and It Gave Me Super Ankles

The future of wearable tech isn’t just on your wrist—it’s on your legs. In this hands-on look, we test the Dephy Sidekick, a consumer-powered bionic footwear system designed to give you a literal boost with every step. At $4,500, this powered ankle exoskeleton claims to offload your calves and make walking effortlessly easy. Read more…

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The future of wearable tech isn’t just on your wrist—it’s on your legs. In this hands-on look, we test the Dephy Sidekick, a consumer-powered bionic footwear system designed to give you a literal boost with every step. At $4,500, this powered ankle exoskeleton claims to offload your calves and make walking effortlessly easy.

Read more about it on CNET.com
Nike’s New Robotic-Powered Footwear System: What to Know

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0:24 What is the Dephy Sidekick
1:13 Military Testing and Focusing on the Ankles
2:18 Is This a Growing Market?
2:49 Who Is Dephy Sidekick For?

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#exoskeletons #robotics #walkingaid

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CNET

Unboxing Belkin’s $50 Lilypad iPad Case

It may say 3+ but this one’s for the adults. 😅 And yes, this case did fit on the M3 iPad Air 🎉 #belkin #toystory5 #ts5 #lilypad #ipadcase Add CNET as a trusted news source Never miss a deal again! See CNET’s browser extension 👉 Check out CNET’s Amazon Storefront: Subscribe to CNET on YouTube:…

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It may say 3+ but this one’s for the adults. 😅 And yes, this case did fit on the M3 iPad Air 🎉 #belkin #toystory5 #ts5 #lilypad #ipadcase

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