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If you want to get people to do what you want, make it seem like it was their idea #TEDTalks

As a film and television director, Barry Sonnenfeld had millions of dollars riding on his ability to get his cast and crew to play along — and much of what he learned along the way applies to everyday life. Here, he shares nine bits of wisdom and whimsy gleaned from 40 years in entertainment. So…

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As a film and television director, Barry Sonnenfeld had millions of dollars riding on his ability to get his cast and crew to play along — and much of what he learned along the way applies to everyday life. Here, he shares nine bits of wisdom and whimsy gleaned from 40 years in entertainment. So the next time you encounter a screaming bully, you too will know what to do.

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3 Comments

3 Comments

  1. @bernardotortolero3879

    September 27, 2025 at 3:14 pm

    The first one sounds like a lot of work when a reasonable explanation would get you the same result. I get it, though, play their egos.

  2. @MrStredders

    September 27, 2025 at 5:42 pm

    This is the same reason KFC has eleven secret herbs and spices.

  3. @dougewald243

    September 28, 2025 at 10:20 pm

    The whole talk is full of good advice like this.

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People & Blogs

The reality is that democracies depend on one another to survive #TEDTalks

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A Brilliant Blend of Ballet, Hip-Hop and African Dance | Ghetto Classics Dance | TED

Watch the performers of Ghetto Classics Dance light up the stage with a breathtaking fusion of traditional African dance, classical ballet and modern hip-hop. Founded in Korogocho, one of Nairobi’s most under-resourced neighborhoods, this community-driven program empowers dancers through intensive training and mentorship. (Recorded at TED Countdown Summit 2025 on June 17, 2025) Join us…

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Watch the performers of Ghetto Classics Dance light up the stage with a breathtaking fusion of traditional African dance, classical ballet and modern hip-hop. Founded in Korogocho, one of Nairobi’s most under-resourced neighborhoods, this community-driven program empowers dancers through intensive training and mentorship. (Recorded at TED Countdown Summit 2025 on June 17, 2025)

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“Drawing has taught me how to create my own rules.” #TEDTalks

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