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How to Choose Clothes for Longevity, Not the Landfill | Diarra Bousso | TED

Buying cheap clothing online can be satisfying, but it comes with not-so-hidden environmental costs. When designer Diarra Bousso was growing up in Senegal, her family bought and created new outfits for longevity rather than on impulse — an intention she carries forth in her fashion tech brand. Outlining three sustainable principles, including crowdsourcing designs and…

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Buying cheap clothing online can be satisfying, but it comes with not-so-hidden environmental costs. When designer Diarra Bousso was growing up in Senegal, her family bought and created new outfits for longevity rather than on impulse — an intention she carries forth in her fashion tech brand. Outlining three sustainable principles, including crowdsourcing designs and limiting excess inventory, Bousso shows it’s possible to decrease waste while increasing profit — and shares how to apply this wisdom across the fashion industry.

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24 Comments

24 Comments

  1. @user-pq9ji7kt4l

    March 23, 2024 at 7:06 am

    Don’t follow fashion trends! It will save you money.

    • @oritokeh

      March 25, 2024 at 3:35 am

      Exactly!

  2. @Marcelzin1

    March 23, 2024 at 7:14 am

    I thought the TED was about matter topics

  3. @ShinySideUpHD

    March 23, 2024 at 7:19 am

    Excellent TED Teaching‼️ There IS Too Much Waste. Ty.

  4. @vooteimer1234

    March 23, 2024 at 7:25 am

    Ted used to be for adults who already know basis stuff. Now its purpose is to help toddlers tie their shoes. Unsubscribe

  5. @dswan1418

    March 23, 2024 at 7:31 am

    I get the shipping fees for reducing waste, but — if companies produce poor quality products, misrepresent items on their website, or dont provide good sizing guides, then the consumer gets a bad deal. In the past I’d try things on at the store to get a good feel for the item’s fit and quality. Online ordering is still a gamble for the consumer.

    • @Dragonite43

      March 23, 2024 at 8:47 am

      Other problem is if the company sends the consumer the wrong size. That’s what happened to me.

    • @RMatt2016

      March 23, 2024 at 6:02 pm

      I buy things online but return in store. But outlets in Canada allow that

  6. @toni4729

    March 23, 2024 at 7:44 am

    We can all wear oversized cotton tee shirts and baggy trousers without coming up with a new fashion to sell it. I’ve been doing it for decades. This is a sales pitch to get rich again.

    • @shokhsanamolimdjonova236

      March 23, 2024 at 7:52 am

      Auv, I wear my big sister’s second hand dresses😅 so the style is not imporatant at all

  7. @inspirational.speech99

    March 23, 2024 at 8:02 am

    Dear unkhown person whoever reads this we don’t know each other yet I wish you all the luck afterward from this moment 💫❤️ you are a blessing you don’t know that yet , don’t blame your self or else loose yourself in the dessert of uncertainty, ur smile is precious keep that up🥰

  8. @riamdiaw6805

    March 23, 2024 at 8:11 am

    Yes too much waste nowadays

  9. @snowdead

    March 23, 2024 at 8:27 am

    That was a beautiful motivational speech Miss Bousso. Very moving and food for thought..

  10. @NYKIRA

    March 23, 2024 at 9:29 am

    “Sustaining things is not just what we do it’s a love language of who we are.” This is so beautifully said and powerful. So thankful for this episode!💙

  11. @mrlawilliamsukwarmachine4904

    March 23, 2024 at 9:39 am

    If multiples are bought in different sizes, it could be for an event where the wearers need to look like it’s uniform.
    A good sizing/measuring guide on the website can be useful.

  12. @zoo-xibbitjayne2081

    March 23, 2024 at 9:52 am

    Getting rid of mirrors might help too; let a friend tell you how you look!

  13. @oluscircle4978

    March 23, 2024 at 10:09 am

    Fantastic! Diarra, I was deeply moved by your inspirational and transformative story. Humans have become so disconnected from the earth and it’s imperative that we work to transform our relationship with our planet by developing more sustainable practices like the work you are doing. Furthermore, your business model provides a powerful wholistic example that empowers consumers, as well as, local artisans from your country. Thank you for using your “wake up call” after your life threatening accident and your talent & gifts to contribute to changing a neglectful, wasteful and apathetic narrative to one that is conscientious, responsible and compassionate. I see you! Wishing you and all the players in your process, abundance and prosperity. Thank you for sharing your voice with the world!🙏🏽🫶🏾👏🏿🙌🏼💪🏿🙏🏾

  14. @FueledbyJohn

    March 23, 2024 at 10:55 am

    I walked to the charity shop and bought three shirts for the same price as one of the cheapest pieces of retail fast fashion.

    I dont unecessarily buy clothing, I needed smaller clothing.

    Interesting story nontheless of your textile skills. 🙂

  15. @algernon2005

    March 23, 2024 at 8:23 pm

    In order to reduce waste, we create more fashion brands

  16. @pippakieser8365

    March 24, 2024 at 1:10 pm

    But photographing your top gardments in the Maldives is a hugely wasteful exercise. The Maldives has a lot of pollution due to tourism, so you just added to the problem.

  17. @tecberahmedsaleh2442

    March 24, 2024 at 4:46 pm

    Well done my dear, very inspiring process to more success and fruitful impact in the future ❤

  18. @sunilvas71

    March 27, 2024 at 4:59 am

    Excellent TED Talk on sustainability in the fashion Industry towards zero to minimum waste 🙂

  19. @Nakkisampyla

    March 28, 2024 at 5:14 am

    Tailor made shirts and shoes are seen expensive however for example for the same price i can get good fitting tailor made Italian shirt as Ralph Lauren’s Chinese made mass produced mediocre fitting shirt, please dont pay extra for useless logo.

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