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Apple Debuts Foldable iPhone Duo in Biggest-Ever Device Revamp

Apple unveiled the company’s first foldable smartphone during a wide-ranging event Wednesday, betting that a new category can energize growth for its biggest-selling lineup. Chris Welch was there and explains what makes this such a big deal for the brand ——– Like this video? Subscribe to Bloomberg Technology on YouTube:   Watch the latest full…

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Apple unveiled the company’s first foldable smartphone during a wide-ranging event Wednesday, betting that a new category can energize growth for its biggest-selling lineup. Chris Welch was there and explains what makes this such a big deal for the brand
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11 Comments

11 Comments

  1. @VigneshSuresh-l8e

    September 9, 2026 at 5:04 pm

    Double brain rot coming

  2. @iljapetroff

    September 9, 2026 at 5:14 pm

    I can only imagine how many Samsung engineers will be having an uncomfortable meeting tomorrow. Eight generations of foldables, and Apple appears to have nailed it on the first try — no visible hinge, no obvious crease. Who knew the answer was nano-engineering the problem instead of just refining the same design year after year?

    • @wlmerriweatherful

      September 9, 2026 at 5:56 pm

      LOL they should be thinking Samsung for going through all those trial errors to get it correct. Since they came out with this Duo people act like they just invented the wheel lol

    • @iljapetroff

      September 9, 2026 at 6:00 pm

      @wlmerriweatherfulwell, nether Apple made the first smartphone, but when they did, blackberry, sony ericson, and nokia said goodbye …

    • @daShadoSage

      September 9, 2026 at 6:16 pm

      Well that is Apple’s MO. I don’t know what you’re saying. They wait for another company to refine the issue or problem for them, so basically do the complete R&D or get to a state where it’s like, “Okay it’s solved. Let’s make it even better, like a nice little polished layer.” Sometimes they even absorb those companies. You don’t hear too many of them but if you just Google Apple M&A, you can see how many of the technologies that make up everything they have were purchased from companies with products and components that were just refined.

  3. @inthemix94321

    September 9, 2026 at 5:20 pm

    It’s really not tempting

  4. @DanielleA2023

    September 9, 2026 at 5:25 pm

    A right wing politicks DISTRACTION: 🍎 has just bought an Israeli company 🤮 to “read” words you haven’t even said out loud 😱

    • @daShadoSage

      September 9, 2026 at 6:17 pm

      What’s the name of the company?

  5. @cordsandcontroller

    September 9, 2026 at 6:03 pm

    😮 That intro animation is an absolute masterclass. Peak Apple design

  6. @hikalox

    September 9, 2026 at 7:28 pm

    I’m curious about the price of this device when it’s released in Japan.

  7. @MagnusElpron

    September 9, 2026 at 7:28 pm

    Matte display ruins it.

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Bloomberg Technology

Z.AI Founds Worked with Accused Chinese Spy Group

Four founders from one of China’s up-and-coming AI companies, Z.AI, worked on a study that was funded by a group accused of having ties to Chinese spies.  Bloomberg’s Kate O’Keeffe explains the tech and national security concerns with Ed Ludlow on “Bloomberg Tech.” ——– Like this video? Subscribe to Bloomberg Tech on YouTube:   Watch…

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Four founders from one of China’s up-and-coming AI companies, Z.AI, worked on a study that was funded by a group accused of having ties to Chinese spies.  Bloomberg’s Kate O’Keeffe explains the tech and national security concerns with Ed Ludlow on “Bloomberg Tech.”
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Bloomberg Technology

ASI’s Buckendorf on Winning FAA, Military Deals

ASI founder and CEO Phillip Buckendorf explains how the company’s AI helps customers like the FAA and military orchestrate complex systems and how it beat out rivals including Palantir to win government contracts. Buckendorf discusses how the company plans to use the $325 million it just raised at a $3 billion valuation, with Ed Ludlow…

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ASI founder and CEO Phillip Buckendorf explains how the company’s AI helps customers like the FAA and military orchestrate complex systems and how it beat out rivals including Palantir to win government contracts. Buckendorf discusses how the company plans to use the $325 million it just raised at a $3 billion valuation, with Ed Ludlow on “Bloomberg Tech.”
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Bloomberg Technology

AI Fears Roar Back After Elice IPO Flop

Bloomberg’s Ed Ludlow breaks down why fears about the AI trade are resurfacing after South Korean data center firm Elice plunged 32% in its market debut. Plus, Anthropic is in talks with Nscale for a massive new computing deal that could be worth as much as $45 billion, and Eric Schmidt’s early Anthropic bet could…

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Bloomberg’s Ed Ludlow breaks down why fears about the AI trade are resurfacing after South Korean data center firm Elice plunged 32% in its market debut. Plus, Anthropic is in talks with Nscale for a massive new computing deal that could be worth as much as $45 billion, and Eric Schmidt’s early Anthropic bet could pay off big, with a stake worth as much as $20 billion if Anthropic hits a $2 trillion IPO valuation.

00:00:00 – Bloomberg Tech Begins
00:01:21 – Peter Elstrom, Bloomberg News
00:03:59 – Bailey Lipschultz, Bloomberg News
00:07:35 – Stephanie Aliaga, JPMorgan Asset Management
00:15:04 – Natasha Mascarenhas, Bloomberg News
00:17:13 – Mandeep Singh & George Ferguson, Bloomberg Intelligence
00:22:59 – Isabelle Lee, Bloomberg News
00:25:32 – Kate O’Keeffe, Bloomberg News
00:29:42 – Phillip Buckendorf, ASI, Founder & CEO
00:38:06 – Felix Gillette, Bloomberg News
00:40:41 – Loren Grush, Bloomberg News
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