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Apple Cuts Jobs as It Reprioritizes Around AI

Apple is cutting jobs across its Vision Pro, Siri, and Intelligent Systems Experiences teams as it redirects resources toward new devices and artificial intelligence. Bloomberg’s Mark Gurman explains where the reductions are happening and how Apple is reshaping its Siri operation around new AI infrastructure. He also looks ahead to Apple’s foldable iPhone and why…

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Apple is cutting jobs across its Vision Pro, Siri, and Intelligent Systems Experiences teams as it redirects resources toward new devices and artificial intelligence. Bloomberg’s Mark Gurman explains where the reductions are happening and how Apple is reshaping its Siri operation around new AI infrastructure. He also looks ahead to Apple’s foldable iPhone and why the device could prove particularly important in China. He joins Ed Ludlow on “Bloomberg Tech.”
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14 Comments

14 Comments

  1. @user-tx9zg5mz5p

    August 24, 2026 at 2:51 pm

    A company with a market cap of 4.5T shouldn’t be allowed to cut any jobs.

    • @Kingjames313

      August 24, 2026 at 2:56 pm

      How would they get to a market cap of 4.5T then??? 🤔

    • @SpaceTravel1776

      August 24, 2026 at 3:41 pm

      You don’t pay workers with a market cap.

    • @df4567ghk

      August 24, 2026 at 4:16 pm

      They laid off 0.001% of their employees. This isn’t newsworthy

  2. @Kingjames313

    August 24, 2026 at 2:56 pm

    RECESSION TIIIIIIME!!! 🚨 📢 📣

  3. @Tyler_Durden_99

    August 24, 2026 at 2:59 pm

    Tariffs, trade wars and raising shipping costs is working out just GREAT …

  4. @cleokey

    August 24, 2026 at 3:06 pm

    A company linked to China is doomed.

  5. @evermoreart

    August 24, 2026 at 3:25 pm

    Let’s guess which department…phone tech support? 100%. F Apple.

    • @checkoutmyyoutubepage

      August 24, 2026 at 9:09 pm

      Phone support is contracted you jackass.

    • @charliebitmyfinger7124

      August 24, 2026 at 9:15 pm

      did you watch the video?

  6. @jw999

    August 24, 2026 at 3:29 pm

    Basically all the cool innovations under Cook have been a flop…

  7. @df4567ghk

    August 24, 2026 at 4:15 pm

    How is Apple laying off 0.0001% of their workforce even news?

    • @checkoutmyyoutubepage

      August 24, 2026 at 9:08 pm

      It’s news if you’re a stock holder.

  8. @TheASG2010

    August 24, 2026 at 4:44 pm

    No reason to fear AI 😃

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Bloomberg Technology

Everybody’s Business: Tubi’s Growth Strategy Includes Edgy Merch

At a time when subscriber growth is slowing for streaming giants like Netflix, ad-supported online video services like Tubi are seizing the opportunity, offering viewers abundant content without the cost of a subscription. Tubi’s Chief Content Officer Adam Lewinson joins Max Chafkin and Stacey Vanek Smith on the Everybody’s Business podcast to discuss the company’s…

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At a time when subscriber growth is slowing for streaming giants like Netflix, ad-supported online video services like Tubi are seizing the opportunity, offering viewers abundant content without the cost of a subscription.

Tubi’s Chief Content Officer Adam Lewinson joins Max Chafkin and Stacey Vanek Smith on the Everybody’s Business podcast to discuss the company’s strategy, including cultivating niche genres like horror and offering free, edgy merchandise to capture the Gen Z audience.
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Bloomberg Technology

AI Spending Rolls On as Tech Wealth Hits Records

Companies are spending billions on AI, but actually getting it into production remains a major challenge. Insight Partners sees forward-deployed engineers as part of the solution: embedding directly with customers to turn AI into working products and workflows. Insight Partners Operating Partner Pablo Dominguez joins to discuss why the firm is launching a dedicated practice…

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Companies are spending billions on AI, but actually getting it into production remains a major challenge. Insight Partners sees forward-deployed engineers as part of the solution: embedding directly with customers to turn AI into working products and workflows. Insight Partners Operating Partner Pablo Dominguez joins to discuss why the firm is launching a dedicated practice to help its portfolio companies build that capability. He joins Ed Ludlow on “Bloomberg Tech.”

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Bloomberg Technology

Apple New CEO Ternus Puts Focus Back on Design

Apple’s new CEO is putting his own stamp on the company and making design a much bigger priority. Bloomberg’s Mark Gurman discusses how John Ternus is taking a hands-on role as Apple prepares a wave of new products in this week’s Power On newsletter – also now a podcast. He joins Ed Ludlow on “Bloomberg…

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Apple’s new CEO is putting his own stamp on the company and making design a much bigger priority. Bloomberg’s Mark Gurman discusses how John Ternus is taking a hands-on role as Apple prepares a wave of new products in this week’s Power On newsletter – also now a podcast. He joins Ed Ludlow on “Bloomberg Tech.”
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