Science & Technology

Starbucks Odyssey’s community lead expected NFT brand building to expand (w/ Steve Kaczynski)

For this week’s episode, Jacquelyn interviewed Steve Kaczynski, co-author of the book “The Everything Token,” and co-host of a web3 morning show Coffee with Captain. He also co-authored the first Harvard Business Review article about NFTs and outside of that, he consults with agencies and brands about building their web3 strategies including his role with…

Published

9 months ago

February 22, 2024

CYBER TECH TV

For this week’s episode, Jacquelyn interviewed Steve Kaczynski, co-author of the book “The Everything Token,” and co-host of a web3 morning show Coffee with Captain.

He also co-authored the first Harvard Business Review article about NFTs and outside of that, he consults with agencies and brands about building their web3 strategies including his role with Starbucks where he is a community lead for its NFT-focused loyalty program, Starbucks Odyssey.

Before getting into the web3 world, Steve worked in communications and marketing roles at places for over 15 years.

Jacquelyn and Steve discuss what got him interested in NFTs, how important it is to build understanding for the sector and why communities matter more than floor prices.

They also dive into:
– Future adoption for Bored Ape Yacht Club
– Growing Starbucks’s NFT-based loyalty program
– What agencies and brands need to know about web3
– How to get started in the NFT space

(0:00) Introduction
(1:10) Building online mentorships
(3:10) Onboarding into crypto
(8:13) The high value of some NFTs
(9:56) How NFTs could change society
(12:33) NFT rewards and branding opportunities
(15:53) Rapid fire
(20:00) A Growth year fr 2024
(22:35) Dookie Dash and Bored APe community
(25:02) Starbucks Odyssey community
(32:50) Starbucks Odyssey secondary market
(35:15) Web3 consulting
(37:40) Best advice for people in web3

Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.

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CNET

Apple Watch Features To Level Up Your Fitness Routine

Familiarizing yourself with these settings can help you get more out of your workouts. Read more on CNET: For Better, Smarter Workouts, Enable This Apple Watch Feature Apple Watch Series 10 *CNET may get a commission on this offer 0:00 Intro 0:32 Closing Your Move Rings 1:12 Use Heart Rate Zone to Measure Intensity 1:49…

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Familiarizing yourself with these settings can help you get more out of your workouts.

Read more on CNET:
For Better, Smarter Workouts, Enable This Apple Watch Feature

Apple Watch Series 10
*CNET may get a commission on this offer

0:00 Intro
0:32 Closing Your Move Rings
1:12 Use Heart Rate Zone to Measure Intensity
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4:13 Finding Your Cardio Fitness Score
4:54 Outro

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Science & Technology

K-Pop, Cutting-Edge Tech and Other Ways Asia Is Shaping the World | Neeraj Aggarwal | TED

For a long time, the conveyor belt of ideas moved from the West to the East, says business strategy expert Neeraj Aggarwal. But now, Asia’s rising cultural and intellectual influence is redefining this established order. He explores how Asia’s booming culture and economy — from K-pop to cutting-edge tech — is sparking creative solutions to…

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1 day ago

November 21, 2024

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CNET

Using the Language Translator on the Rabbit R1 AI Device

It’s been over 6 months since the Rabbit R1 came out and after updates to the software, let’s see how far the language translator has come. #translation #rabbitr1 #aiassistant #englishtospanish Subscribe to CNET on YouTube: Never miss a deal again! See CNET’s browser extension 👉 Check out CNET’s Amazon Storefront: Follow us on TikTok: Follow…

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2 days ago

November 20, 2024

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It’s been over 6 months since the Rabbit R1 came out and after updates to the software, let’s see how far the language translator has come. #translation #rabbitr1 #aiassistant #englishtospanish