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AI-driven hiring and the science of compatibility

This season on Build Mode, we’re breaking down what it really takes to build a world-class team and that starts with hiring the right people the first time. This week, we’re joined by Sarah Lucena, founder and CEO of Mapa, a behavioral intelligence platform that uses voice AI to decode human behavior in under 60…

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This season on Build Mode, we’re breaking down what it really takes to build a world-class team and that starts with hiring the right people the first time.

This week, we’re joined by Sarah Lucena, founder and CEO of Mapa, a behavioral intelligence platform that uses voice AI to decode human behavior in under 60 seconds. After rebuilding teams over and over again early in her career, Sarah set out to answer the question: why do “great on paper” candidates fail to flourish after their hired?

In this episode, she explains how Mapa analyzes thousands of voice biomarkers, from speech patterns to linguistic signals, to build behavioral profiles and match candidates based on compatibility, not just the on-paper credentials. They help their clients make the right hired the first time, saving crucial time and money.

She breaks down:

• Why most hiring decisions are still a gamble
• Compatibility vs. similarity (and why it matters)
• How voice biomarkers reveal behavioral traits
• How to reduce bias without lowering the bar
• How founders should think about building aligned teams

Whether you’re hiring your first employee or scaling a fast-growing startup, this episode will change the way you think about talent, team dynamics, and what it really means to be a “fit.”

Chapters:

00:00 – Why great hires still fail
00:47 – Meet Sarah Lucena (Founder & CEO, Mapa)
01:39 – What Mapa does: voice → behavioral intelligence
04:22 – Why voice (not video) is the best signal
06:03 – The proprietary dataset & real-life outcomes
12:30 – Mapping companies, not just candidates
14:27 – Compatibility vs. similarity
16:10 – Bias, diversity & better hiring signals
23:53 – Expanding beyond hiring (VCs, finance, insurance)
30:16 – Using Mapa to evaluate investors
33:02 – Building Mapa’s own team
35:49 – Founder advice: patience, compatibility & lawyers
39:16 – Startup Battlefield experience
41:29 – Outro

New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

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2 Comments

  1. @عليموحان-س5ع

    March 3, 2026 at 1:46 pm

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  2. @TheNarrowPathGarage

    March 3, 2026 at 9:27 pm

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CNET

I Was in AWE of This Techie Art Exhibit (Ministry of Awe)

Scott Stein takes you inside the Ministry of Awe, Philadelphia’s immersive six story art experience. Go on a journey with him as he explores how technology and art meet in this space. Hear from the founders of Spatial Pixel, who explain what inspires them to combine AI with this physical art experience. 0:00 Entering the…

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Scott Stein takes you inside the Ministry of Awe, Philadelphia’s immersive six story art experience. Go on a journey with him as he explores how technology and art meet in this space.
Hear from the founders of Spatial Pixel, who explain what inspires them to combine AI with this physical art experience.

0:00 Entering the Vault
0:13 The Concept
1:07 Programmable Space
1:41 Interacting with AI
3:12 The Future of Immersive Tech

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#MinistryOfAwe #ImmersiveArt #PhiladelphiaEvents #SpatialAI #FutureOfTech #CNET #InteractiveArt #SpatialPixel #OldCityPhilly

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Science & Technology

Why Taskrabbit’s Founder Prioritizes Diversity Early │ Build Mode Podcast

As a founder or any team builder, diversity is best built at the start. As Taskrabbit founder Leah Solivan learned, procrastination leads to weaker teams and a harder effort later. We dive into all of her expert tips for builders and founders in the latest episode of our podcast Build Mode right here:

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As a founder or any team builder, diversity is best built at the start. As Taskrabbit founder Leah Solivan learned, procrastination leads to weaker teams and a harder effort later.

We dive into all of her expert tips for builders and founders in the latest episode of our podcast Build Mode right here:

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Science & Technology

Are orbital data centers all hype, or an actual AI infrastructure solution? l Equity Podcast

Tech companies are racing to build data centers in space, pitching orbital compute as the next frontier for AI infrastructure, even as the technical and economic realities remain far from clear. Add in OpenAI’s massive $122 billion round and Bluesky’s latest AI backlash, and the message is clear: The future of AI is being shaped…

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Tech companies are racing to build data centers in space, pitching orbital compute as the next frontier for AI infrastructure, even as the technical and economic realities remain far from clear. Add in OpenAI’s massive $122 billion round and Bluesky’s latest AI backlash, and the message is clear: The future of AI is being shaped as much by ambition and hype as it is by real-world constraints.

On this episode of TechCrunch’s Equity podcast, Kirsten Korosec, Anthony Ha, and Sean O’Kane unpack these massive capital bets, user backlash, and off-world compute plans along with Whoop’s major valuation and the literal downfall of robot Olaf.

Subscribe to Equity on YouTube, Apple Podcasts, Overcast, Spotify, and all the casts. You also can follow Equity on X and Threads, at @EquityPod.

Chapters:
00:00 Intro
00:20 A humanoid Olaf robot collapses at Disneyland Paris
03:30 OpenAI raises $122B at an $852B valuation
11:30 Whoop lands $575M and bets big on wearable data
18:50 The risks (and value) of personal health data
23:00 Bluesky’s AI feed builder sparks backlash
30:00 Can Bluesky keep growing — and compete with X?
36:30 The race to build data centers in space
44:30 SpaceX, Starlink, and the business of orbital compute
49:30 Outro

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