Bloomberg Technology

Apple’s Sweeping Price Hikes Hit iPads and Macs

Apple shares fell after it raised prices of all Macs, iPads, home devices and the Vision Pro on Thursday, seeking to offset cost hikes caused by an unprecedented shortage of memory chips and storage. Ed Ludlow explains. ——– Like this video? Subscribe to Bloomberg Technology on YouTube:   Watch the latest full episodes of “Bloomberg…

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Apple shares fell after it raised prices of all Macs, iPads, home devices and the Vision Pro on Thursday, seeking to offset cost hikes caused by an unprecedented shortage of memory chips and storage. Ed Ludlow explains.
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1 Comment

  1. @00z53

    June 27, 2026 at 1:54 pm

    Very commendable that they held out this long.

    Reply

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