CNET

Apple’s One Trick to Make You Want VR

A new report gives us a tease on how Apple’s AR/VR headset could work — but one detail sounds like complete magic. How could Apple render your actual face and body movement in VR while wearing a headset? CNET’s Bridget Carey breaks down the possibilities with our VR expert Scott Stein. 0:00 How Apple Can…

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A new report gives us a tease on how Apple’s AR/VR headset could work — but one detail sounds like complete magic. How could Apple render your actual face and body movement in VR while wearing a headset? CNET’s Bridget Carey breaks down the possibilities with our VR expert Scott Stein.

0:00 How Apple Can Get Us to Care About VR
0:56 New Rumors About Apple’s “Reality Pro”
1:44 Apple’s VR Headset: No Controllers Required
2:30 Switching From AR to VR and Back
3:14 Navigating Apple’s Virtual Apps
4:22 Creating Avatars in Horizon Worlds
4:58 Apple’s Camera Tricks
6:48 Checking In with Scott Stein
7:58 Apple Gives You Legs?
10:46 Apple’s Media Connections Could Boost Interest

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66 Comments

  1. Karl Kelly

    January 27, 2023 at 9:31 pm

    Meta has the same…! Eventually, all manufacturers will have similar technologies.

  2. Louis Martini

    January 27, 2023 at 9:31 pm

    Great video! Lots to think about.

  3. Andre

    January 27, 2023 at 9:39 pm

    In my opinion, this presentation is a little too sarcastic, and borderline hyperbolic. Please keep it a little more on-point, with a slightly more neutral tone. Otherwise, I typically enjoy the material and presentations from CNET.

  4. Steve

    January 27, 2023 at 9:42 pm

    I think sticking with Memoji is a more aesthetic and desirable option. It keeps the virtual world separate from real world.
    I don’t think this is a selling point, Apple will have actual reasons to get this device.

  5. Manny De Los Santos Productions

    January 27, 2023 at 9:48 pm

    Why would I want my ugly self be represented in VR? I want to be a cute person for once in VR🤣🥺

  6. UrbanTesla

    January 27, 2023 at 9:53 pm

    Should definitely be possible with a scanned face map and then ai adjustments.

    • kensuiki

      January 28, 2023 at 12:55 am

      If it’s still gonna use MicroLED technology

  7. Bc24us

    January 27, 2023 at 10:11 pm

    IMHO the main problem with VR is that it is exhausting for people with motion sickness like me. I’m very enthusiastic and I cannot stand more than half an hour without resting. Most of the people won’t make such effort to try it

  8. Michael Romeo

    January 27, 2023 at 10:21 pm

    But who want to look like themselves in VR? VR is to escape reality.

  9. gmasterdude

    January 27, 2023 at 10:22 pm

    Another thing that you pay a heap of money for so they can market stuff to you and then after 3 years you chuck it in the bin.

  10. Michael Romeo

    January 27, 2023 at 10:27 pm

    Youre not ready for virtual reality fitness workout? How are you not enjoying Les Mills workout on the Quest 2? I have a home gym but I now mostly workout on my Quest 2!!

  11. Martha

    January 27, 2023 at 10:27 pm

    Amazing video and thank you for breaking it down!! Despite the economic downturn, I’m so happy have been earning $ 60,000 returns from my $7,000 investment every 10days..

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      January 27, 2023 at 10:37 pm

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  12. The TechGeek

    January 27, 2023 at 10:30 pm

    It comes down to cost and making it something the whole family can enjoy at the same time. I’ll need 6 of those headsets 😂

  13. Phrancis5

    January 27, 2023 at 10:42 pm

    Apple waits for others to come up with good ideas, see which ones work best, copies em, makes a slicker more intuitive UI, puts it behind a wall for max profit, and the world gives em credit for being the best innovators.

  14. MiroirIndustries

    January 27, 2023 at 10:52 pm

    Just make VR sunglasses. Why no one done it?!?]

  15. Joshua

    January 27, 2023 at 11:03 pm

    Knowing Apple, they will be very mediocre “unique” features but at a “ultra premium” price.

  16. itypar

    January 27, 2023 at 11:21 pm

    Apple is not at camera company The majority of the cameras and lenses in the devices are from Sony and other manufacturers. 🙄

  17. xpeterson

    January 27, 2023 at 11:45 pm

    Shouldn’t be too hard to create a 3d face of yours, Apple has your Face ID already.

    From there it’s just a matter of trying to line up somewhat generic muscle movements to convey your expressions using even just a little camera sensing.

  18. AJ MARR

    January 27, 2023 at 11:48 pm

    irritating lady

  19. Eric Janssen

    January 27, 2023 at 11:57 pm

    It was the same problem with 3DTV: It still has good possibilities–and went through a lot of mistakes from an overeager industry that wanted to use it for everything it wasn’t suited for–but G@mer-b0iz immediately took over the discussion, thought any new tech was made Just For Them, said “Eww, there aren’t enough games, laaaaame!”, and rushed to YouTube to pronounce it “dead” overnight.
    I’m not giving up my PSVR, but if an Apple VR can double as a 3D Personal Cinema headset compatible with Blu/4K players, I’m in.

  20. Frederick Dalusim

    January 28, 2023 at 12:05 am

    Honestly, I can’t wait for the Apple VR/AR Headset to launch…I bet the headset and the new refined OS will be super amazing! VR/AR is the real future tech ❤️

  21. sheraixy

    January 28, 2023 at 12:10 am

    Mmh, really good Animation/Motion Capture of 3D characters would interest me personally the most.

    Getting creative by bringing avatars to life and record it and export it into 3D programs and get results, that are better then most expensive mocap solution would be a reason to buy it

  22. Hunter x craft

    January 28, 2023 at 12:14 am

    🤣 bro she sounds like a hater. She one of those people with an iPhone and hate the company at the same time

  23. Danie Bello

    January 28, 2023 at 12:45 am

    I highly doubt that the rumored $3K price tag is real for the base configuration

  24. REDSHIFT

    January 28, 2023 at 12:54 am

    I’m more interested in Apple’s spin on foldable phones than VR.

  25. John Vance

    January 28, 2023 at 1:12 am

    Yes, people definitely want to look exactly like their physical selves in VR…

  26. Bradley Wall

    January 28, 2023 at 4:54 am

    At $3000 I don’t want to be using AR when I’m at a physical iMac already in my office. I want it to have a VR Mac Studio that works the same as a physical model would. The headset, or battery pack, has a USB-C input for data input and output. Having a VR pro-level computer + games and I think you could justify the price tag.

  27. donngu

    January 28, 2023 at 4:54 am

    Lawnmower man!!

  28. Paul Topping

    January 28, 2023 at 5:00 am

    Still not convinced on the use case for ‘average’ Apple users. A lot seems to be doing the same things as you do in reality but in virtual environment- do not really see the point of using for a FT call, although can see the point of not needing multiple monitors and having virtual ones but only really if its multiple monitors you need. Keen to see what the everyday use cases are…but $3000…..!

  29. Prepare Learn Survive!

    January 28, 2023 at 5:06 am

    Hope they place a warning label “WEAR PANTS 👖!” No more half dressed pandemic videos 😂.
    Sounds like we’re closer to a Holographic communications.

  30. liaM

    January 28, 2023 at 5:34 am

    well apple already have our “face” data from face-id with its trueDepth camera, they can just combine/map it with the camera on the goggle

  31. Prepare Learn Survive!

    January 28, 2023 at 5:36 am

    BTW, I could really see the appeal to active military personnel. Almost like being home for the wife and kids. Make them feel a little closer to home.

  32. Mo Mo

    January 28, 2023 at 7:56 am

    I don’t think even Apple could ever make a VR headset popular.

    AR glasses is another story though. That could really take off if done right. It has to offer something different from current technology, however!

  33. jjperceval

    January 28, 2023 at 10:23 am

    the only thing apple are doing to make people buy it is slapping their logo on it

  34. Tristan Goddard

    January 28, 2023 at 10:39 am

    I have doubts that Apple in this case will bring out anything groundbreaking. For this specific situation I think what they’ll bring out will just be more refined and intuitive than what others are offering. That is after all what Apple tend to do. I mean I am not going to spend that much money on a VR headset, I’m personally waiting for the meta 3. Also with apples face tracking, I wouldn’t be surprised if they used electrical impulse sensors on the face and temples to track muscle movement in the face. There is already loads of tech out there that can do this and would only take a little bit of calibration to tune it to your face. Also hoping apple bring some heavy duty graphics and improved resolution. The reason I’ve waited until meta 3 is because it really gets to me when I can see the pixels, which I still can with the meta 2.

  35. Ryu0rKen

    January 28, 2023 at 10:55 am

    I wouldn’t say no one cares about VR. Overall there has been over a billion dollars in game sales and the Meta Quest 2 sold better than the Xbox Series consoles in 2021. The issue is they are pushing the whole “Meta Verse” on people and trying to make people work in VR. They need to let it evolve on it’s own over time instead of saying this is what it is going to be.

  36. bill duncan

    January 28, 2023 at 11:28 am

    I don’t own and would never buy Apple anything.

  37. Jakob Garde

    January 28, 2023 at 12:36 pm

    What if you were able to easily transfer data from your iPhone on the go? You could walk around the city with your glasses on while constantly seeing real-time data about your environment. That would be pretty awesome. That would make for a next level navigation system or some next level tourist guides.

  38. GenreOnline

    January 28, 2023 at 1:21 pm

    Google beat Apple to the punch only they call theirs’ Reality Bites.

  39. Ken

    January 28, 2023 at 2:21 pm

    Not sure why replicating exactly what I look like in a virtual world is a killer feature. I think part of the appeal of VR is that there’s more flexibility in how you appear.

    Sure body and facial tracking is necessary but I don’t think replicating our exact physical appearance in a virtual world is that appealing. A lot of people don’t want to appear how they are in the real world, hence the large cosmetics industry.

  40. HumNYC

    January 28, 2023 at 3:38 pm

    Wasn’t there an article that mentioned you could do walk-through books with VR? That would be interesting, but still only a specific segment. I’m not sure Apple would already have that tech to create photo-realistic avatars — if Meta is struggling to get drawn-versions of full-body, and they show future labs for realistic avatars, it’s surely coming, but not sure Apple would be ahead of the game already on that; and think of all the processing power required for it in real-time. I’m still not understanding the draw of making things realistic when we have the real world to live in. Will we then become the out of shape blobs in Wall-E? I’m all for tech making productivity that much easier, but still not seeing the benefits for the everyday consumer.

  41. Anderson System

    January 28, 2023 at 3:47 pm

    I probably wouldn’t spend 3 grand on this no Thanks l😂

  42. Cody Giron

    January 28, 2023 at 3:50 pm

    How far did CNN have to go to find someone as utterly annoying as this woman?! Unwatchable in the real world, I can only imagine how much worse she’d be in mixed reality!

  43. Party

    January 28, 2023 at 5:19 pm

    I wouldn’t really be interested in an expensive Apple headset like that, but rather something more able to help my day to day functions like Google Glass. That project was revolutionary and nothing like it has come out since (except for maybe Snapchat’s Spectacles). It’d be nice to have a lightweight headset that works as a daily driver and can tell me things like Google Maps directions while I’m driving

  44. Ember Glide

    January 28, 2023 at 5:36 pm

    I think people are going to buy it just because it’s released by apple.

  45. Christopher Rutledge

    January 28, 2023 at 7:10 pm

    Vr is already extremely useful and practical for 3d artists, designers, and developers, as it is the first technology that truly allows you to work with precision in actual 3d space easily (not just on a flat screen) so any tools for developing, modeling, sculpting, animation, etc in vr would be huge for me and I’d buy it for that

  46. MFW Gaming

    January 28, 2023 at 7:20 pm

    WoW, apple will make a realistic map of my face and body, so cool now I want to spend $4000 on it, instead of $300 on quest 2 😑😑😑 totally worth it

  47. c6jones720

    January 28, 2023 at 11:13 pm

    Apple are unlikely to do games, but if they can produce decent non-game experiences in mixed reality, then I’m hoping we will see something like the kind of competion we already have between Android and Apple but this time in terms of general VR apps. This can only be a good thing for the growth of VR a a whole.

  48. jake Va

    January 29, 2023 at 1:07 am

    Too big still , need to make smaller

  49. Re- Fix

    January 29, 2023 at 1:19 am

    😘😘😊😊

  50. Tim Kemp

    January 29, 2023 at 2:27 am

    From what I’ve seen, the video quality isn’t particularly good. Not only is it rather cartoon-like, but the lack of resolution and instant head tracking also makes most people seasick quickly. Before VR is going to be desirable these problems need to be fixed. Whether that means tracking head and eye movement instantaneously and applying realistic blurring and distortion like what you’d really see, or something else to make the experience seem real enough that your brain doesn’t reject it. For $3000 I shouldn’t need any other monitor. The quality of a simulated monitor in VR ought to duplicate or exceed my real 4K monitor.

  51. Rick Owens

    January 29, 2023 at 3:22 am

    Being able to watch the new Avatar movie in 3D in a gigantic 4k/8k oled vr theater would be a super killer standout feature

  52. Lonely Walker

    January 29, 2023 at 4:34 am

    hey, you just exposed apple. they steal everything from competitors but do it better (and expensively!)

  53. Lonely Walker

    January 29, 2023 at 4:39 am

    NGL you have the best people, CNET!

  54. Kyle H

    January 29, 2023 at 4:49 am

    Apple will have M1 and M2 powering these devices. Which means they’ll likely be thinner and lighter than any competition. And have better battery. They also already have hundreds of millions of devices with LiDAR built in.

  55. The VRtist

    January 29, 2023 at 6:58 am

    More immersive content is always nice. Mainly music videos like the ones I’m making but hopefully more people get into making them as well. This is such an exciting new medium for art and storytelling.

  56. blackstarafro2

    January 29, 2023 at 8:54 am

    This just means Apple can see everything in your home, whether you are using your device or not. Expect it to be spying on people. I am sure this headset will be popular with only-fans, and pornstars for one on one time to make more money.

  57. Michael Fawaz

    January 29, 2023 at 2:14 pm

    Maps your face and body to render you…what anime had a full dive system like this 🤔….oh yeah Sword Art Online! Pair it with the gaming helmet that kills you irl if your character dies and you have full immersion. Alright boys see you all in the Elden Ring colosseum, rules are old school gladiator rules losers die and the winner gets to live another day

  58. kfireven

    January 29, 2023 at 4:30 pm

    What will make me wow? Being able to use the headset without my eyeglasses or any external accessories, and also, very good displays – meaning: 8K resolution, super Micro-AMOLED, HDR… I don’t worry about the UX, Apple always nails it in that regard.

  59. Tj Holowaychuk

    January 29, 2023 at 11:19 pm

    It doesn’t matter if it’s done now, Apple will likely nail the UX

  60. venom5809

    January 30, 2023 at 12:20 am

    If it’s anywhere near $3,000 I have zero interest in it.

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