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AMD IFA 2026: Powering the Next Era of Personal and Agentic AI

AMD is shifting the paradigm from computers that just execute commands to Agentic AI that understands your goals. From the jaw-dropping Strix Halo and Gorgon Halo chips to running 125-billion parameter models locally on Windows, local compute is getting a massive upgrade. Plus, a special appearance from Microsoft’s Pavan Davuluri to announce Project Zenith, and…

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AMD is shifting the paradigm from computers that just execute commands to Agentic AI that understands your goals. From the jaw-dropping Strix Halo and Gorgon Halo chips to running 125-billion parameter models locally on Windows, local compute is getting a massive upgrade. Plus, a special appearance from Microsoft’s Pavan Davuluri to announce Project Zenith, and the ultimate reveal of the Threadripper Halo Station — a 96-core local supercomputer.

Read more about IFA 2026 on CNET.com
IFA 2026 Is Full of Weird and Wonderful Tech. We’ve Found the Ones You Can Buy Now

0:00 Introduction to IFA 2026 and the Evolution of Computing
0:25 The Rise of Personal AI and Token Processing Growth
1:10 Shifting the Architecture: Local Compute vs. Cloud
1:51 Defining Personal AI: Local, Private, and Contextual
2:46 Strix Halo and Gorgon Halo: Breaking the Memory Bottleneck
4:18 Lenovo ThinkCenter X powered by Gorgon Halo
4:45 New Class of Laptops: Code Name “Sunday” (HP ZBook)
5:12 Real-time 3D World Generation Demo
6:11 Partnership with Microsoft: Making AI More Accessible
6:40 Windows as an Open Platform for Secure Agentic Experiences
7:14 Introducing Project Zenith for Developers
7:53 The Threadripper Halo Station: A Personal Supercomputer
9:03 Closing Remarks: The Future of Personal AI

Video Credits:
Producer / Video Editor: Vatsal Upadhyay
Thumbnail Designer: Zain bin Awais

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#AMD #IFA2026 #RyzenAI #StrixHalo #Threadripper #ArtificialIntelligence #TechNews #Windows11 #ProjectZenith

44 Comments

  1. @CNET

    September 4, 2026 at 1:21 pm

    Read more about it on CNET.com
    IFA 2026 Is Full of Weird and Wonderful Tech. We’ve Found the Ones You Can Buy Now

  2. @CNET

    September 4, 2026 at 1:21 pm

    Read more about IFA 2026 on CNET.com: IFA 2026 Is Full of Weird and Wonderful Tech. We’ve Found the Ones You Can Buy Now

    • @JohnDoe13-z6b

      September 6, 2026 at 1:27 am

      Where is own DLSS 5!!!!!

  3. @AuroraPhillipsps-v5w

    September 4, 2026 at 1:22 pm

    Really enjoyed it! Looking forward to more videos from you! 💋🔥

  4. @darinherrick9224

    September 4, 2026 at 1:38 pm

    I’ve yet to see it do anything useful.

    • @kcidd12

      September 4, 2026 at 2:52 pm

      I’m still trying to understand what I just watched lol…I mean the idea of A.I machines sounds good on paper but I have yet to see anything “tangible”

  5. @Strange_err

    September 4, 2026 at 1:45 pm

    This “personal ai” is real bs. Nvidia bug bit AMD. /s

    • @BrokenFuse

      September 4, 2026 at 2:19 pm

      They’re direct competitors. AMD jumped in as soon as Nvidia did.

    • @Strange_err

      September 4, 2026 at 2:25 pm

      Yep that’s the usual. Follow the crap is the name of the game unavoidably.

    • @SMASHSESSION

      September 4, 2026 at 3:30 pm

      @BrokenFuselol they are family they cant be that competitive

  6. @quincyjones725

    September 4, 2026 at 2:27 pm

    We aren’t paying for any of that! And it’s just the beginning! We’re just getting started!

    • @Anthonie.Bishop

      September 5, 2026 at 12:24 am

      … you think this is for consumers? This is for companies and enterprises now … RIP the consumer! Local AI is only for wealthy people, not peasants! 🤣

  7. @JenHungWANG-s1n

    September 4, 2026 at 2:52 pm

    Appreciate

  8. @glidverse

    September 4, 2026 at 3:19 pm

    I was thinking when we will see hbm memory in personal computer and here it is we have 576gb hbm3e. We will see more in future for sure arround 50gb to 100gb is sweet spot I think.

  9. @SOFIA-g2d3f

    September 4, 2026 at 3:52 pm

    I’ve yet to see it do anything useful. ….

  10. @AchwaqKhalid

    September 4, 2026 at 4:16 pm

    7:55 I want 😍

  11. @SirusStarTV

    September 4, 2026 at 5:46 pm

    Do they think masses want the majority of their pc performance and ram usage to be dedicated to AI?

    • @fartsupreme

      September 7, 2026 at 11:21 am

      @SirusStarTV in those words? yes.

  12. @kwabenaoppong1269

    September 4, 2026 at 5:50 pm

    Apple M5 max… hold my beer 🍺

  13. @JourneyStand

    September 4, 2026 at 5:50 pm

    How about you give us affordable and competetive GPUs . Without the crazy price hicks

  14. @igormarcos687

    September 4, 2026 at 5:59 pm

    There is no personal agentic AI if there is no RAM for personal usage. Shame on AMD for following nvidia and their anticonsumer practices.

  15. @christopherlovett3119

    September 4, 2026 at 6:20 pm

    Hopefully AMD doesn’t start over hyping their products, acting as if they’re almost sentient, like other tech CEO’s and news media. Open source models running on local machines can help professionals be more productive if used correctly.

  16. @SniperMayer

    September 4, 2026 at 6:46 pm

    Still nothing on CUDA?

    • @lapiswolf2780

      September 5, 2026 at 11:04 am

      CUDA is Nvidia. This video is focused on AMD.

  17. @baa_baa_black_sheep

    September 4, 2026 at 6:54 pm

    Hardware is not the bottleneck. Software is. Fix that.

    • @lizhao69

      September 5, 2026 at 11:02 pm

      @baa_baa_black_sheep have you tried ROCM 10?

  18. @Terrylovesjougurt

    September 4, 2026 at 7:05 pm

    Where’s the promised Redstone suit? AMD like NV really likes to sell something on promises alone and then either underdeliver or not deliver at all.

  19. @homeape.

    September 4, 2026 at 7:56 pm

    wow, this was incredibly boring

  20. @sean2val

    September 4, 2026 at 9:25 pm

    more rubbish

  21. @ZAcharyIndy

    September 5, 2026 at 12:12 am

    AMD AI support is kinda Bullshits
    on consumers , their ROCm only supported on newer APUs 2024+.
    Compared to Intel OpenVINO , Intel support it all the way to the Skylake era circa 2015.

    Whats the point of having better iGPUs all this time when they don’t support it?

    either LACK of COMMITMENTS
    and or SKILL ISSUE

  22. @HokgiartoSaliem

    September 5, 2026 at 12:18 am

    I hope when someone says their computer can run xxxB parameter, it mean full F16 / BF16. So perhaps next year out new model with twice bigger parameter we still can run it locally but at Q8. Then two years later even bigger next gen model, so now we can run 4 x xxxB at Q4. But most of the product of small PC does not match the spec and their claim about parameter in F16.

  23. @Anthonie.Bishop

    September 5, 2026 at 12:21 am

    $100K to $150K+ 🤣 GFYS !

    • @GaryWong85

      September 7, 2026 at 1:23 pm

      Personal AI is here and it’s all yours for $100k! -AMD

  24. @lvutodeath

    September 5, 2026 at 12:46 am

    Copying DGX Station without even changing the naming scheme is really a cope. Why don’t AMD release competitor to the RTX 6000? Just bump the RAM on R9700 to 64 or even 96. Using GDDR6 is fine for “Personal AI”.
    Its for “Personal AI” without the “Business AI Prices”

    AMD never misses an opportunity to miss an opportunity.

    • @Space97.

      September 5, 2026 at 7:48 pm

      @lvutodeath exactly what i was thinking lol this whole video is them copying nvidia 😆

    • @lvutodeath

      September 5, 2026 at 8:24 pm

      ​@Space97. nvidia owns the hardware and software for AI. Now it owns the distribution of the models.
      If AMD want to have a bigger market share? Target the literal sense of what “Personal AI” means for consumers, not shareholders.

    • @Space97.

      September 6, 2026 at 1:39 am

      ​@lvutodeathagreed

  25. @RAHULACHARY

    September 5, 2026 at 5:19 am

    Less impressive products and more AI 😅

  26. @hazkeelrizvi1

    September 5, 2026 at 8:37 am

    Does anyone find it annoying that it seems he had a voiceover that has been badly choreographed, recorded and synced. It’s extremely annoying

  27. @4EVER_BLK

    September 5, 2026 at 10:10 am

    The more people say they are sick of ‘AI’ the more these companies keep pushing it on us. It’s exhausting at this point

  28. @DavidAlsh

    September 5, 2026 at 7:46 pm

    Look, I use AI daily for my job and I get it, it’s great, but there’s no way I am buying a $200k AI workstation. The electricity costs alone would make it a worse alternative to APIs. It’s hard to imagine who the target audience for this is.

    If you want to sell AI PCs, design small form factor devices with genuine unified memory, high memory bandwidth and fast compute. I’d buy something like an AI Halo Dev box if it could be spec’d up to 512gb of ram, had GPU compute performance comparable to a single 9070xt, was quiet, and used no more than 300 watts (underclockable to find a balance of electricity costs vs tokens/second or it/sec for diffusion workloads).

  29. @kornclown7815

    September 5, 2026 at 10:13 pm

    Unified memory takes hits on other aspects of computing.

  30. @iqbalerani9086

    September 6, 2026 at 3:42 am

    Everything is good, but I don’t like Windows.

  31. @eamran19

    September 7, 2026 at 1:00 am

    You did not decided what you shared your data that the facts. Don’t listen to corporation 😂

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