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Meet the iPhone Air, coming in at just 145 grams and a 5.5mm thickness as Apple joins the race for thinner and thinner phones.
Apple is plotting an artificial intelligence comeback with new devices, including robots and a lifelike version of Siri. Bloomberg’s Mark Gurman discusses the iPhone maker’s plans...
There’s a race in big tech to make an AI device that can take down the iPhone, but Apple doesn’t need to worry. CNET’s Bridget Carey...
Apple’s new “Answers” team is developing a stripped-down rival to ChatGPT as the iPhone maker looks to catch up in the AI space. Bloomberg’s Mark Gurman...
Apple is closing a retail store in China for the first time. Bloomberg’s Tom Giles explains why it’s a notable retreat for the iPhone maker. He...
Apple is targeting spring 2026 for the release of its delayed Siri upgrade, as the iPhone maker works to turn around its AI efforts. Bloomberg’s Mark...
During its opening keynote for WWDC 2025, Apple previewed iOS 26, the next major update to iPhone software. It has a new name, a new look...
It’s a “fairytale” to think the full iPhone supply chain can be moved to the U.S., says Carolina Milanesi, president and principal analyst at Creative Strategies....
Apple is struggling to keep up with rivals in artificial intelligence. Bloomberg’s Mark Gurman explains how the iPhone maker fell so far behind. He speaks with...
Bloomberg’s Mark Gurman discusses why President Donald Trump says he’d like Apple to stop moving iPhone production to India, and what he’d like to see instead....
