Bloomberg Technology

NBA Picks Amazon, Turns Down Warner Bros. Offer to Match

The NBA announced new long-term TV contracts with Walt Disney, Comcast and Amazon, spurning an effort by Warner Bros. Discovery to retain its decades-old broadcast rights. Bloomberg’s Randall Williams joins Caroline Hyde to discuss on “Bloomberg Technology.” ——– Like this video? Subscribe to Bloomberg Technology on YouTube:   Watch the latest full episodes of “Bloomberg…

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The NBA announced new long-term TV contracts with Walt Disney, Comcast and Amazon, spurning an effort by Warner Bros. Discovery to retain its decades-old broadcast rights. Bloomberg’s Randall Williams joins Caroline Hyde to discuss on “Bloomberg Technology.”
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7 Comments

  1. @SirGenesis206

    July 25, 2024 at 9:40 pm

    AMZN Prime… the best $139/yr you can spend

  2. @Gustavo-77596

    July 26, 2024 at 2:01 am

    That’ll sting a fragile person’s ego.

  3. @therowgawd

    July 26, 2024 at 4:25 am

    great. Hundreds of boring blowouts with half the stars on the bench

  4. @jalesvevajayamare7198

    July 26, 2024 at 11:41 am

    One of the main reasons behind the NBA’s decision is the potential economic benefits offered by Amazon. As a technology company with a broad global reach, Amazon has the capacity to offer a more profitable and flexible broadcast rights package compared to Warner Bros. Additionally, Amazon’s digital infrastructure allows the NBA to reach a broader and more diverse audience through its streaming platforms, such as Amazon Prime Video, which is increasingly popular among young viewers 🥇🥇🥇

    • @DueceSpice

      July 27, 2024 at 11:39 am

      NETFLIX IS BY FAR THE BIGGEST STREAMER..AMAZON WILL NEVER CATCH THEM..THE NBA RATINGS ARE CRUMBLING ON PAY TV WHY WOULD PEOPLE WATCH MORE ON AMAZON THAN PAY TV?AGAIN THE BIGGEST STREAMER IS NETFLIX AND AMAZON WONT CATCH THEM..THE NFL WILL BRING WAY MORE VIEWS TO AMAZON..

  5. @river9118

    July 26, 2024 at 6:32 pm

    I’m sure the WNBA will land their radio offer next. Big things a comin’

  6. @MarkCerbo

    July 27, 2024 at 1:40 am

    Cable Network is not the same, and it makes sense that the NBA wanted a steaming service that turned out to be Amazon.

    #EndOfAnEra

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