People & Blogs
Is chaos media the end — or the start of a new era? #TEDTalks
What if the polarizing mess of social media, clickbait headlines and addictive algorithms isn’t a breakdown of media but a transition to something better? Substack cofounder Hamish McKenzie explores how independent creators are growing a new media “garden,” where trust beats engagement metrics and audiences matter more than ads.
@sky_m_s
June 21, 2025 at 1:11 pm
Correct..but there is a problem. Various species in an ecosystem of biodiversity establish relationships ( symbiosis etc..) with each other and evolve towards sustainability..and cohabitation
Human society on the other hand lack this and are selfish towards own goals. A generation of multiple cult followings that is rising..might actually lead to untoward adverse event and extinction altogether..( thinking mostly in line of..yk..nuclear power ☢️ )
@GrowthDistilled
June 21, 2025 at 1:26 pm
Wtf bro, youtube needs to fix this get rid of this bots
@anna_in_aotearoa3166
June 21, 2025 at 2:01 pm
Nebula and ebook self-publishing by more diverse fiction authors are also great examples of these alternatives. I’m a big fan!
There is a bit of a downside for the creators, however? Running independent platforms (like any self-employment endeavour) entails a ton of multitasking & effort around comms moderation, budget management, proactive marketing and ethical relationship management, which can risk burnout if not carefully managed.
All that burden often goes undiscussed, which means it can be a bit of a nasty surprise for newbies trying to transition off mega-platforms? Kudos to the creators who openly share their lessons learned, to help others considering a similar journey.
@maicolmallers2999
June 21, 2025 at 6:50 pm
There’s no power when an algorithm has been analysing you to show what you’ll want to watch, but not what _you_ want but the suitable things from a list of subjects that you won’t question because you’ll like them better that anything more constructive but disruptive.
There’s no economic autonomy if at the end the business is ruled by higher powers, I mean, after Zuckerberg’s congress audience social media became more strict on what you can do and say, even an OF page will tell you what you can’t show or do.
@Yokyle4356
June 21, 2025 at 7:09 pm
We don’t need more ecosystems 😂
@BrianMcInnis87
June 22, 2025 at 1:01 am
Are. *Are* chaos media. *Is* a chaos medium.
@lisahansson2605
June 22, 2025 at 4:18 pm
I hope you are right, Mr McKenzie.