Science & Technology

How to Turn AI Prompts into Movie Magic | Jason Zada | TED

AI won’t replace storytellers — it will give them superpowers, says film director Jason Zada. Showing how new technology allows creators to turn wild ideas into cinematic worlds at warp speed, Zada and the TED audience dream up the premise for a new sci-fi short film live from the stage, and then get to see…

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AI won’t replace storytellers — it will give them superpowers, says film director Jason Zada. Showing how new technology allows creators to turn wild ideas into cinematic worlds at warp speed, Zada and the TED audience dream up the premise for a new sci-fi short film live from the stage, and then get to see the results three days later. (Recorded at TED2025 on April 8, 2025)

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9 Comments

  1. @Xiph1980

    August 18, 2025 at 11:41 am

    No. This is not the way. Stop it with the AI.

  2. @JorikDozy

    August 18, 2025 at 12:09 pm

    I keep wondering, who is this AI content for? Who actually wants any of this?

  3. @zlSteinchen

    August 18, 2025 at 1:34 pm

    I just started to binge some TED Talks until here. What did i just see? o.o If AI SLOP even conquered even TED Talks – lets go netflix, by youtube
    Yeah, in a few years that could be good. But not for us. The already big companys will make the most money out of it, why dont you talk about that TED?

  4. @kredgen

    August 18, 2025 at 9:21 pm

    The weird sock character gives it this dirty Innuendo that doesn’t really work. Maybe that’s the point, but it’s kinda gross. I understand that he is showing us the capabilities of AI, but is it really an art if it’s just a bunch of prompts?

  5. @nandinidash3195

    August 19, 2025 at 6:45 am

    😀

  6. @architecturesupport

    August 19, 2025 at 6:14 pm

    It’s also worth noting that the AI slop will feed into the training of future AIs. And I don’t think this feedback loop will be beneficial for the quality of output… I fear we have already shifted our baseline to accepting lots of this crap: just look at social media feeds and all…

  7. @JulyareJuly

    August 20, 2025 at 1:47 pm

    i really think its not about only AI. It’s about our big kind of power we have with current technologies

  8. @fbrann_

    August 21, 2025 at 2:18 am

    AI turns small ideas into big screen magic ✨

  9. @bilawalsidhu

    August 21, 2025 at 6:48 pm

    It’s kind of nuts what a small but talented team can accomplish

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