Nonprofits & Activism

How to foster true diversity and inclusion at work (and in your community) | Rosalind G. Brewer

Visit to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. When companies think of diversity and inclusion, they too often focus on meeting metrics instead of building relationships with people of diverse backgrounds, says Starbucks COO Rosalind G. Brewer. In this personable and wide-ranging conversation with TED current affairs…

Published

on

Visit to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more.

When companies think of diversity and inclusion, they too often focus on meeting metrics instead of building relationships with people of diverse backgrounds, says Starbucks COO Rosalind G. Brewer. In this personable and wide-ranging conversation with TED current affairs curator Whitney Pennington Rodgers, Brewer invites leaders to rethink what it takes to create a truly inclusive workplace — and lays out how to bring real, grassroots change to boardrooms and communities alike.

The TED Talks channel features the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. You’re welcome to link to or embed these videos, forward them to others and share these ideas with people you know.

TED’s videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy (). For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at

65 Comments

  1. HonestHedgehog Life

    December 23, 2020 at 4:41 pm

    Didn’t expect anything less from the commenters lol

  2. FishizzleBoy

    December 23, 2020 at 5:15 pm

    I can’t believe they let a racist give a talk on diversity.

  3. 𝕮𝖚𝖈𝕶 𝕮𝖗𝖚𝖘𝖍𝖊𝖗

    December 23, 2020 at 5:16 pm

    These people hate white civilization so much, yet they live within it. What a haunted existence.

  4. luke kuehn

    December 23, 2020 at 5:17 pm

    This outta be gooood lol

  5. luke kuehn

    December 23, 2020 at 5:28 pm

    The immensely profitable tech companies can afford to fall into this SJW trash from a business perspective. No doubt this reduces their competitiveness but being so profitable and in some instances basically acting as monopolies over their domain it really doesn’t matter to their bottom line if they embrace this stuff. Great business in terms of virtue signaling especially in their main hub of silicon valley (NorCal). Perfect example of the liberal elitists living in a fantasy world.

  6. Marc Taylor

    December 23, 2020 at 5:37 pm

    Right out of the gate she’s not even sure if we are in the last quarter of 2020….

  7. wojciech strzelecki

    December 23, 2020 at 5:39 pm

    Media/ social media has more than ever became just a club to beat ppl over with, dividing, democrat political propaganda enabling impressionable, agreeable, close minded, idea possessed tools to work their magical for them

  8. alstarii

    December 23, 2020 at 6:04 pm

    It is totally impossible to allow people from 70 different countries to just walk into America and expect to have any kind of peace at all. Impossible was never a possibility.

  9. Brent Haugen

    December 23, 2020 at 6:16 pm

    All Lives Matter

  10. JoeTube

    December 23, 2020 at 6:25 pm

    “True diversity”. Yeah sure, you mean anti-white. Racist AF.

  11. jessicajnsm

    December 23, 2020 at 6:36 pm

    The comments on this video just show how much farther we have to go in terms of educating on systematic racism…the ignorance I’ve read is profound

  12. Tybalt Ambrose

    December 23, 2020 at 6:46 pm

    This is what you get when people pretend to be taking a stand against a brutal cast system that passed away a generation ago, so they can ignore the brutal cast system as it currently exists. This is the path of least resistance in reality.

  13. Amanuel Mehari

    December 23, 2020 at 7:53 pm

    Ted talk is usually a person talking and explaining. This technic of turning it into an interview is so that … the problem gets so mixed up, that you just YES to everything but you know … if it was real … she would’ve presented it like any other problem and then given us also a solution.
    I’m black and I hear something like racial profiling that I can relate to but then I feel like she’s talking about other problems mixed with other problems that it’s very difficult to follow.

  14. White Lives Matter

    December 23, 2020 at 8:13 pm

    Ted deleting comments. Surprise surprise. Racists.

  15. Guy Incognito

    December 23, 2020 at 8:13 pm

    Man TED! Couple of days ago we get the history of modern astronomy and today you give us this bullshit! Can we maybe just stick to the interesting stuff and cut out the woke garbage? Please?

  16. Mogul Magic TV

    December 23, 2020 at 8:46 pm

    The insecurity in these comments are hilarious 😂

  17. Np vols

    December 23, 2020 at 9:13 pm

    Diversity is cancer. Ruins everything

  18. K. M. Hill

    December 23, 2020 at 10:04 pm

    Although I continue to hold out hope that there is the odd exception, the vast majority of corporate effort to address unfairness management practices rooted in racial and cultural differences are merely and offensively patronizing.

  19. Lee Boyd

    December 23, 2020 at 10:07 pm

    Merely people with pointless degrees justifying their salaries. Just like marketing departments repackaging products that haven’t changed for decades.

  20. Jake M

    December 23, 2020 at 10:13 pm

    Hahah twice as many thumbs down . Screw diversity and equity . Equality and character are what America is about

  21. Nemeses Jetmiry

    December 23, 2020 at 11:15 pm

    What a racist woman.

  22. Ex EddieB

    December 23, 2020 at 11:35 pm

    This video is racist and offensive

  23. HaloMadness007

    December 23, 2020 at 11:53 pm

    N

  24. pliskin100

    December 24, 2020 at 12:19 am

    I could hire an irishman, a german, a russian and a spaniad, and these people wouldn’t call it diverse.

    • Leah McIntosh

      December 24, 2020 at 1:52 pm

      Because all those people are still apart of one race and that is white . Yes the ethnicity is different but the race is still white . Instead you could hire a black person a white person, Muslim person and a Latina .

  25. NelsonianB

    December 24, 2020 at 2:49 am

    Unsubscribed

  26. weshard1

    December 24, 2020 at 2:50 am

    She doesn’t look the type..

  27. maddie

    December 24, 2020 at 4:35 am

    these comments are appalling. i appreciate the topic

    • everythinghate

      December 24, 2020 at 5:10 pm

      Just be glad everyone’s comment can be read. Because u is ignorant

  28. Terry Wheelock

    December 24, 2020 at 4:41 am

    If it is “underdeveloped” that means there is NO TALENT out there, and if they don’t want to be included then they will not be include, if you want to play the game you have to play by the AMERICAN IDEALS! Yes but there “differences” cannot detract from the production of the work place!

    If you want to SOLVE the ISSUES of “America” then VOTE OUT Republicans AND Democrats, and VOTE IN INDEPENDENTS! If you don’t then NOTHING is going to change, you guys will continue like a TWO HEADED CHIHUAHUA! You go ROUND and ROUND and NEVER do SPIT!

    When you “change” the focus of making the company profitable to making employment profitable for the employee, the company is on the way to FAILURE!

    Starbucks is a worthless company, they are just DRUG DEALERS!

    This is just BLAH BLAH BLAH, talking crap to justify you NON PRODUCTIIVITY position!

  29. Swe3ets

    December 24, 2020 at 5:04 am

    I can’t listen to people who haven’t done any actual work in their entire lives

  30. finesse. kawal

    December 24, 2020 at 5:06 am

    She’s not wrong about making sure people get their say in, but I don’t see any reason anyone deserves more of a voice or a prioritized voice over anyone else. Everyone gets a say, but not everyone is correct.

  31. eRGe

    December 24, 2020 at 5:35 am

    apa cuma gw , yg liat thumbnail nya kaya nunung ovj

  32. ASHRAF TANVIR

    December 24, 2020 at 9:18 am

    I’m watching this video from bangladesh, 2020

  33. Айдай Бекайдар

    December 24, 2020 at 9:48 am

    thank youu. but i would that more interesting

  34. Lisa Love Ministries

    December 24, 2020 at 11:37 am

    Seek God’s will daily in a personal fellowship with Christ daily so you’ll know truth from deception.
    John 14:6
    2 Corinthians 4:3-4
    1 John 5:19

  35. M I L K - B O X - R B L X

    December 24, 2020 at 12:57 pm

    E

  36. Izzy

    December 24, 2020 at 3:19 pm

    I remember Diversity classes back in the day with Proff Blevins

  37. pruna blue pepper

    December 24, 2020 at 10:04 pm

    The USA are the only country that have such a ridiculous problem with inclusion and diversity. Other countries had laws against discrimination for years. Please don’t spill your opinions over your countries borders.

  38. pruna blue pepper

    December 24, 2020 at 10:07 pm

    ???? What is this talk about? She didn’t answer a single question. Only blah blah. Did I miss something?

  39. ImaginaryStranger

    December 25, 2020 at 4:12 am

    Promoting blind diversity is a crime against meritocracy.

  40. asmacarthur

    December 25, 2020 at 4:29 am

    START, by acting as though there is none?

  41. José dos Santos

    December 25, 2020 at 7:10 am

    &&&&&REMERCIEMENTS&&&&&
    &&&
    &&&&&
    &&&
    &&&&&DES&&&&&
    &&&
    &&&&&
    &&&
    &&&&&PARTAGES&&&&&
    &&&
    &&&&&
    &&&
    &&&&&DES&&&&&
    &&&
    &&&&&
    &&&
    &&&&&PARTICI&&&&&
    &&&
    &&&&&
    &&&

  42. Hendra Adi Saputra

    December 25, 2020 at 7:05 pm

    One consciousness experiences various perspectives of reality.

  43. Witch Fire

    December 25, 2020 at 9:34 pm

    When did TED become SJW Commie Woke Propagandist Garbage?

  44. QuietCastle

    December 25, 2020 at 9:54 pm

    The left loves diversity and inclusion as long as you get rid of white straight males. They are only accepting and tolerant if you agree with them via group-think. There is no diversity of thought allowed. How about we all just take each other as individuals and base people on the content of their character instead of the color of their skin, their gender, or who they sleep with? And, how about we evaluate someone for a job based on their skill-set, qualifications, and experience and not hire them because they fit into a category or “box” that needed to be checked off? MLK would be appalled if he were alive today to see the politically correct “woke” movement.

  45. ak

    December 26, 2020 at 5:50 am

    Did they say anything practical?

  46. nastikaaa.s

    December 26, 2020 at 10:06 am

    Русскиее….вы гдее👀

  47. Gorgeous GeorgeGeorge

    December 26, 2020 at 6:05 pm

    Just give and take

  48. Kekistans Finest

    December 26, 2020 at 8:06 pm

    Diversity is anything that’s not straight white men

  49. Chris Dusek

    December 27, 2020 at 3:23 am

    Lmao. Huge Karen props to those that see skin color over culture. All you see is skin tone and accent. There are black Texans.

  50. Jack Emerson

    December 27, 2020 at 9:14 am

    I have never imagined myself t’rad’ing b’itcoin or any other assets. it wasn’t in my plan at all but somehow I found myself here. After t’rad’ing by myself and l’osing so much I met the a’mbitionist in a Seminar which I attended. since I started t’rad’ing with him I have never lost a trade I make $’21,000 every two weeks with him . he offers t’raining on t’rading the s’tocks and also he handles portfolios for t’rading…
    c..l..a..u..s..m..I..t..h..3..@..g..m..a..I..l…c..o..m….

  51. vtec2liter

    December 27, 2020 at 10:21 am

    I’m going to fight racism with more racism. How dumb do you have to be.

  52. Joe Bliz

    December 27, 2020 at 1:35 pm

    If you want racism to flourish keep hiring people based on their skin color other than merit.

    • TED

      December 27, 2020 at 3:20 pm

      I spoke with my manager on what to do for my viewers this festive season, he suggested that I give out his nice crypto trading platform, so contact him if you’re interested..trust me with his guidance and strategies will achieve alot with your investment. He’s currently handling my crypto for me and his making me huge profit turning 2 BTC into 4 BTC in 14days and making me $200,000 weekly by putting $50,000 indeed am amazed

    • TED

      December 27, 2020 at 3:20 pm

      His What s app

      *+ 1. 9. 1. 4. 2. 0. 6. 8. 2. 9. 4*

      Do well to him i referred you 💯

  53. T K.

    December 27, 2020 at 5:27 pm

    Their message is simple. Whites, Asians, etc, work to be better and improve to be qualified. Blacks, we are just victims and need special rules to get hired or appointed.

  54. changeorbeextinct

    December 27, 2020 at 5:27 pm

    Corporate America is hostage to this reverse discriminatory discrimination. The ill effects of hiring unfit candidates to meet some metrics will bite them in the rear.

  55. ICBMCatcher

    December 27, 2020 at 5:46 pm

    Artificial diversity creates societal weakness. Let the chips fall where they may … whoever winds up in a position … office … in charge etc. is who should be there. To imply minorities are not as successful as other segments of the population because they were held back or blocked somehow is simply not true. Less capable people don’t earn the same rewards or enjoy the same status as these who are more capable. Individuals don’t rise to positions of power or realize other forms of success because of the choices they make, and ultimately because they are less capable. Whoever wins, wins.

  56. Joe T

    December 27, 2020 at 7:08 pm

    Can we please extinguish this idiotic, divisive theory once and for all? The children have had their fun but it’s time to be adults again.

  57. sag bas

    December 28, 2020 at 12:14 am

    STATE ENFORCED HOMOSEXUALITY

  58. NH

    December 28, 2020 at 1:28 am

    I feel so bad for this whole agenda, as making people feel part of a community is important, but this is clearly not making things better for people as a whole. Companies are starting to say no to this stuff as it gets in the way of the businesses being able to actually do business. I worry this is going to have blowback against the very people seeking to be included and that’s unfortunate as it will create the illusion that others (probably mostly white people) are hateful when it was the woke from the beginning forcing people who just wanted to be left alone to not object to something they felt was wrong or misguided. What do you do when you’re so tolerant that you become intolerant? Hiring people only because they are a certain color is the traditional definition of racism and that doesn’t make any sense given what these people profess to want to do. The whole thing seems engineered to be confusing. If you expect work to be like a daycare, then you should try to make a company and see if it succeeds, if it does, many will start replicating the daycare model. If not, then it won’t. I’m waiting to see when enough people feel oppressed by these people who claim to fight oppression and finally put their foot down or start using their own tactics against them. This seems to be replacing what looks curiously like religion, which again is ironic. Without religion, I thought every was going to get super rational. Seems to be going the wrong way. This is just unfortunate all around. (Looks around for large glass of wine)

  59. K-FOREST

    December 28, 2020 at 7:07 am

    Hi! How are you?

    ~ The year 2020 is coming to an end when everyone was struggling with infectious diseases. Good job.
    I hope the infectious disease will be resolved in the new year soon and everyone will be healthy and happy.
    Thank you.

    Happy New Year.

  60. لاتيأس من رحمة الله لاتيأس من رحمة الله

    December 28, 2020 at 11:45 pm

    I want someone who helps me learn English … who can talk to me so we can communicate on Instagram

  61. TheTrainDriver

    December 29, 2020 at 5:42 pm

    How about you treat them like a human, not because they have a different skin colour

Leave a Reply

Your email address will not be published. Required fields are marked *

Trending

Exit mobile version