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How Amazon Is Trying to Reboot Alexa

Amazon is introducing a premium tier to its Alexa gadgets which is designed to get customers deeper into the Alexa franchise and have them buy more products on Amazon Prime. Bloomberg’s Mark Gurman reports. ——– Like this video? Subscribe to Bloomberg Technology on YouTube:   Watch the latest full episodes of “Bloomberg Technology” with Caroline…

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1 year ago

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Amazon is introducing a premium tier to its Alexa gadgets which is designed to get customers deeper into the Alexa franchise and have them buy more products on Amazon Prime. Bloomberg’s Mark Gurman reports.
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