Take action on climate change at .
Under the leadership of Lisa Jackson, Apple’s environment and social VP and former head of the EPA, the company is already carbon neutral within their own corporate and retail boundaries. By 2030, Apple hopes to extend carbon neutrality to their supply chain and consumers. In conversation with urbanist and spatial justice activist Liz Ogbu, Jackson shares thoughts on leadership, tech, the environment and building a green economy.
This talk was part of the Countdown Global Launch on 10.10.2020. (Watch the full event here: .) Countdown is TED’s global initiative to accelerate solutions to the climate crisis. The goal: to build a better future by cutting greenhouse gas emissions in half by 2030, in the race to a zero-carbon world. Get involved at
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graham mewburn
October 21, 2020 at 6:23 pm
I live on a yacht.
My electricity comes from solar panels and a wind generator.
No more electricity bill!
Cheers Gray
Australia
Tato
October 21, 2020 at 6:31 pm
Apple = Woke
But all honestly, I think Apple has the correct vision but their implementation is a bit off.
In regards to the chargers, I think Apple expects its users to use wireless charging pads across their households and at public places. And they expect their users to use wireless earphones like the AirPods and recently Beats Flex wireless
Happilyperfect
October 21, 2020 at 6:44 pm
2030 for neutrality only? Weak goals. Pathetic
Jw Smith
October 21, 2020 at 6:59 pm
This is the same company that uses children in sweat shops, right?
Honey bee Warrior
October 21, 2020 at 7:04 pm
So what good is that if China doesn’t change.Boycott China products
Stephen Mason
October 21, 2020 at 7:08 pm
I thought the thumbnail was Rachel Dolezal for a second!
Mutant Buzzard
October 21, 2020 at 7:21 pm
Climate change is natural
Scott Wijekularatne
October 21, 2020 at 7:25 pm
This move is to save money 4 sure but it’s good there moving in this direction unlike many other comapanies, makes me want to buy apple products over other companies
Solitary Reaper
October 21, 2020 at 7:30 pm
why?
Just going vegan will cut carbon emissions by far more than all transportation emissions combined. How soon is Apple going vegan? Simpletons.
Crazeee Nigrifagritard
October 21, 2020 at 8:16 pm
I use Apple products on the coal powered energy grid..
-
October 21, 2020 at 8:25 pm
I still call her “the lady on the roof.”
Frank Z
October 21, 2020 at 8:36 pm
“Starting this date, Apple will not provide the actual phone you purchase, instead you pay for the phone and get thin air, and we will not only be carbon neutral, but we also will donate 0.5% of your monry to help fix the environment.”
Evan Butler
October 21, 2020 at 8:36 pm
Yet their phones are still manufactured in sweatshops.
snuurtje
October 21, 2020 at 8:47 pm
What bullshit, they could have stopped ages ago with manufacturing basically unrepairable phones. Airpods filled with glue that have to be destroyed to open etc. Look them up on Ifixit. Theres companies that make their products way more sustainable.
TJ Mackie
October 21, 2020 at 8:54 pm
You pay your Chinese workers $3.15 an hour. Why don’t you give them a little payrise, no one gives a stuff about your virtue signalling.
Dilf
October 21, 2020 at 9:00 pm
2030 will be to late
Tommy Plays
October 21, 2020 at 9:04 pm
Agenda 21 (2050) -> Agenda 2030.
ArualBlack
October 21, 2020 at 9:34 pm
1:11 frikken FINALLY!!
ArualBlack
October 21, 2020 at 9:36 pm
Pfft hope their carbon neutrality if free from paying fees to sneak away from the actual work.
Artimis Fowl
October 21, 2020 at 9:47 pm
I concede the naming and quality issues. But I don’t think this is so out of place in the climate countdown. The rep of apple has relevant experience. Seems more like a technical problem on TEDs end?
Rick Dijkstra
October 21, 2020 at 11:39 pm
When Apple product are made in China where they literally have the most carbon emission, but don’t worry they design the product in the United States lol. What a fucking joke, I love big companies that uses slavery still. When the south use slavery to make product cheaper, oh Apple uses Chinese people to make their products cheaper too. Hmm sounds like slavery to me. Oh it’s ok though it’s not slavery here’s an African American women on screen. Wait a minute google consists of 3% African Americans workers. Lol we just saw their whole African American staff in this video.
Macster698
October 21, 2020 at 11:55 pm
I think my adblock needs an update, it should’ve caught this
The Word
October 21, 2020 at 11:58 pm
apple is not even a real company with mfg, why does it even emit carbon ?
Motorola did it in couple years, why does Apple need 12++
TruePrime
October 22, 2020 at 1:15 am
Keeping devices working as long as possible is a crucial part of helping the environment, something Apple is against as they fight people’s right to repair as much as possible. Nice PR, of course it is, but all bullshit.
Manasseh Gallemit
October 22, 2020 at 1:18 am
Another promise. Why wait? What about now?
Bob Frog
October 22, 2020 at 1:37 am
Yet more Leftist GARBAGE!
Geoffrey Chavez
October 22, 2020 at 1:45 am
Why not Zero Carbon vs Carbon Neutral?
Shada
October 22, 2020 at 2:43 am
Cool so TED is just another corporate advertisement now. Good to know I can officially unsubscribe and never watch and other video.
Hunter Haubrich
October 22, 2020 at 2:50 am
VOTE! 🙂
goonin
October 22, 2020 at 3:22 am
They are saving costs not the environment. You still have to buy a usb c charger that most of their phone buyers will not have. Very manipulative marketing! They should be fined for these lies.
goonin
October 22, 2020 at 3:24 am
Apple literally makes products fail on purpose. It’s called planned obsolescence. The complete opposite of environmentally friendly.
JEC Ecart
October 22, 2020 at 4:15 am
What irony.
WonderWhaz
October 22, 2020 at 4:24 am
At 2030, when people are glowing in the dark, Apple will promise to be carbon neutral by 2060.
Giovanni P.
October 22, 2020 at 7:52 am
What is carbon neutral? You take in the same amount of carbon as you put out. When you breathe you put out carbon dioxide. When you eat you ingest carbon based compounds. Your body needs energy to survive. Nothing is 100% efficient. That means ‘You’ put out more carbon than you ingest -be it through breath or excrement.
Do you believe in perpetual motion? Does Apple believe in perpetual motion? Do people believe in science?
Johnfortich Vista
October 22, 2020 at 8:33 am
Yeap, and charge it a hundred fold for profit for even just saying it as an ad.
Monteiro
October 22, 2020 at 8:48 am
How to sell more in 2020:
#BLM #CarbonNeutral #GenderEquality #HumanRights
#StopRacism
Hypocrites?
Robert Callaghan
October 22, 2020 at 10:15 am
Greenhouse gases went up 45% in 30 years. By 2025 66% of people will live in water stressed areas. Water stress will threaten 50% of thermal powered electricity. Water stress will threaten 30% of planned hydro electricty. Fossil fuels have been 80% of global energy for over 25 years. Electricity is 20% of global energy. Renewable electricity is 4% of global energy. Solar & wind electricity is 2% of global energy. North Euro solar panels work 11% of the time. North Euro onshore wind turbines work 22% of the time. North Euro offshore turbines work 30% of the time. The F-35 fighter jet works 11% of the time.
From 1971 – 2018 earth heating averaged 0.47 watts/m².
From 2010 – 2018 earth heating went up 46% to 0.87 watts/m².
This is called rapid heat acceleration — or in Olde English, “Ouch that burns!”
By 2040 15% of global energy will be renewable. By 2050 only 30% of global energy will be renewable, assuming all goes well. We must stop burning 50% of fossil fuels in 10 years to survive. This cannot be done. Most solar solar panels will become un-recyclable garbage generating 6 million tons of waste per year by 2050.
*Green Energy Euro Fraud*
In the last 10 years the US cut emissions more switching from coal to gas than Europe did investing in renewable energy.
Europe gets 50% of its renewable energy burning stuff.
Europe burns 80% of the world’s wood pellets for renewable electricity
Europe burns 80% of its recycled plastic & paper for electricity
Europe burns 50% of its palm oil shipments in cars & trucks
Out of earth’s 1.2 billion vehicles only 6 million are electric
Electric cars and batteries will have no positive effect on climate whatsoever
Weather = flash floods + flash fires + flash mobs + flash infections
Climate = 30 years of weather
There are 23 billion chickens on earth, if one sneezes we all get the flu
500 years ago there were so many cod fish John Cabot thought they would capsize his ship
400 years ago there were more Caribbean sea turtles by weight than buffalo on the plains
300 years ago Passenger pigeon migrations would block out the noon day sun
97% of great fresh water species gone since 1970 ( Guardian 2019 )
96% of mammals are livestock and human by weight ( Ecowatch 2018 )
96% of tigers gone in 100 years ( IFL Science 2019 )
90% of elephants gone in 100 years ( Hurriet 2019 )
90% of lions gone in 100 years ( African Impact 2019 )
90% of Leatherback sea turtles gone since 1980 ( Earth Watch undated )
90% of Monarch Butterflies gone in 20 years ( Inhabitat 2014 )
80% of Antarctic Krill gone in 30 years ( Research Gate 2005 )
77% of Eastern lowland gorillas gone since 1996 ( Treehugger 2020 )
68% of world’s wildlife has been wiped out since 1970 ( Mongabay 2020 )
50% of Marine vertebrates gone since 1970 ( WWF 2015 )
50% of Great Barrier Reef gone since 1985 ( Live Science 2012 )
40% of Giraffes gone since 1990 ( NRDC 2019 )
40% less insects in next 30 years ( PNAS 2019 )
4% of mammals are wild ( Vegan News 2020 )
Sources for all these statements can be found at Loki’s Revenge blog on wordpress.
You can also find a massive research library there on how pollution is affecting our youth
*support James Hansen’s monthly private carbon dividends*
27 Nobel Prize winning economists support James Hansen’s private monthly dividends, including:
3,589 U.S. Economists, 4 Former Chairs of the Federal Reserve and ALL 15 Former Chairs of the Council of Economic Advisers
If I had a nickel for everytime I didn’t know what was going on
I would wonder where all the nickels are coming from
— Loki 2020
zzzzzzzzzzzzzzzzzzzz
LegendLength
October 22, 2020 at 10:54 am
just here for the comments
deviation1000
October 22, 2020 at 11:33 am
>planned obsolescence
>carbon neutral
Pick one
DavidFrat123
October 22, 2020 at 11:42 am
Recycling, reselling and refurbishing is the enemy of the consumerist corporation. Any market ploy to sell you an iPhone is just that. Regardless if it’s been badged as Carbon Neutral.
larry smith
October 22, 2020 at 12:53 pm
1:48 I have no more stress because of, *p a i d t o b e h o m e .c o m*
jemmy 2020
October 22, 2020 at 1:15 pm
They have recorded this video in Nokia.
JDINCINERATOR
October 22, 2020 at 2:03 pm
Apple’s promise is about a weighty as humanity trying to “save” the planet. All delusional spiel that leads to nothing.
WanderingThought
October 22, 2020 at 2:26 pm
It’s all PR
Mohammed Azharuddin
October 22, 2020 at 3:33 pm
Disappointed with Ted Team for promoting this., Apple’s Carbon Neutral shiz is such a scam.
ToJest Valentyn
October 22, 2020 at 4:06 pm
For f***s sake, what are you doing? Promoting Apple on TED? Since when TED has become a junk? Oh, you’re pissing off the people, so get ready to be f****d.
Wynadorn
October 22, 2020 at 4:35 pm
What an amazing commitment to pretending to care but actually doing nothing
farajsomar
October 22, 2020 at 5:15 pm
Is Apple going to stop using labour that works under extremely bad conditions, and in some cases ends up killing them self?
Are they going to ensure that everyone is paid salaries that they can live for – after all they are producing luxury products.
This is the most urgent CSR problem in their supply chain, and need to be solved now!
Geoff L
October 22, 2020 at 7:48 pm
Unsuscribed in disgust…
Yob Gaming
October 22, 2020 at 10:33 pm
By 2030 the natural world will be far gone by then
Miri Nannestad
October 23, 2020 at 3:14 am
I know that no one really cares, but I just wanted to remind everyone that Jesus loves you. So much. And He wants you to love Him back. He is the way, the truth, and the light, and my life has completely turned around. ❤️
Raphael Vasconcellos
October 23, 2020 at 3:30 am
They should have done this in the late 2000. Also how about having a phone that isn’t the price of a car in South America?
Raistlin Majere
October 23, 2020 at 4:52 am
As much as I agree that Capitolism is better then communism. At the very least these companies seriously need to stop acting like they care about anything except money lol.
Alwyn Watson
October 23, 2020 at 12:41 pm
Apple needs to stop taking credit for the inevitable.
Walden Li
October 23, 2020 at 10:50 pm
Cynics, do you realize that they don’t have to do this? Do you realize that they could just invest the money in climate change denial to fool more people to not care? Do you realize that they could just put out some stunt moves instead of doing harder things? Stop the cynicism. And, it is the great thing that this is on TED: when you do something good, let the world know, so that it makes a bigger difference, so that there is pressure on more and more companies to follow suit. This woman even advocates for government regulation when she IS in the private sector, because companies is about making money after all and we need regulations to really move as a society. Stop that cynicism and praise them!
J Buddery
October 24, 2020 at 4:37 pm
Tell that to the chinese children in their sweatshops
Tom SK
October 24, 2020 at 10:45 pm
With their resources Apple’s goal is rather unambitious.