Bloomberg Technology

Apple to Debut iPhone 17e, New iPads, Fresh Macs

Apple is about to unveil a slew of new products. There will be a new iPhone 17e, updated iPads, a refreshed entry level model, iPad Airs and several new Macs. Bloomberg’s Mark Gurman reports. ——– Like this video? Subscribe to Bloomberg Technology on YouTube:   Watch the latest full episodes of “Bloomberg Technology” with Caroline…

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Apple is about to unveil a slew of new products. There will be a new iPhone 17e, updated iPads, a refreshed entry level model, iPad Airs and several new Macs. Bloomberg’s Mark Gurman reports.
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9 Comments

  1. @80-80.

    February 9, 2026 at 12:36 pm

    This is the first time it actually feels worth upgrading from M1 Pro and Max. Already looking forward to the M5 Pro.

  2. @chad-harris

    February 9, 2026 at 12:37 pm

    the 16E is pretty rough today… it needs updated badly.

  3. @SamuelJPBock

    February 9, 2026 at 12:56 pm

    Studio Display v2 when??? Or even the XDR v2!

  4. @FemaleVillageElder

    February 9, 2026 at 1:15 pm

    I have an M2 iPad Pro. I think I’m going to wait until Apple includes more RAM in the pros before I upgrade.

  5. @therecoveringpharisee

    February 9, 2026 at 1:20 pm

    We don’t care about any of this. Let us know when “Apple Intelligence” actually becomes intelligent.

  6. @iVisual.sambonkowski

    February 9, 2026 at 3:06 pm

    The new iPhone will have a new chip, better camera and new colors. Wow. Amazing. What a surprise!

  7. @jays5926

    February 9, 2026 at 3:10 pm

    short btc

  8. @conorfurlong

    February 9, 2026 at 6:52 pm

    This is just a 3 minute advert for Apple products.

    Incredible.

  9. @belizarius_997

    February 9, 2026 at 7:10 pm

    Apple Intelligence is basically a meme at this point

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