Connect with us

Science & Technology

His house burned down. He used the insurance money to build PopSockets. | Equity Podcast

Does a consumer hardware company need to get on the VC treadmill to succeed? Eleven years and 290 million products sold across 115 countries later, PopSockets has proven that the bootstrapped, low-dilution path more viable than the industry gives it credit for. The global consumer hardware brand was built on less than $500k, no institutional…

Published

on

Does a consumer hardware company need to get on the VC treadmill to succeed? Eleven years and 290 million products sold across 115 countries later, PopSockets has proven that the bootstrapped, low-dilution path more viable than the industry gives it credit for. The global consumer hardware brand was built on less than $500k, no institutional capital, and a philosophy professor’s determination.

On this episode of TechCrunch’s Equity podcast, Dominic-Madori Davis caught up with founder and former CEO of PopSockets David Barnett to talk about how he scaled from a Boulder garage, stood up to Amazon at a $10–20 million cost, and eventually handed off the CEO role to someone who’d grown up inside the company.

Subscribe to Equity on YouTube, Apple Podcasts, Overcast, Spotify and all the casts. You also can follow Equity on X and Threads, at @EquityPod.

Chapters:

00:00 Intro

01:15 From philosophy professor to phone grip inventor

05:17 How a house fire funded PopSockets

07:33 Manufacturing nightmares nearly killed the business

10:08 The local toy store that proved it could work

13:14 The $20M Amazon standoff

16:09 Growing too fast?

18:20 Beating counterfeits in China through brand building

19:11 Why David never wanted to be CEO

23:07 The worst advice received, and what to do instead

26:35 Outro

Continue Reading
Advertisement
26 Comments

26 Comments

  1. @BrittaLapizco

    March 4, 2026 at 8:26 pm

    Crypto folks paying attention are all rotating into XAISTRAT. Why? Because it’s Elon’s first coin?

  2. @MitchChou-b1m

    March 4, 2026 at 8:26 pm

    Don’t hype Bitcoin… AI sector about to explode with Elon’s XAISTRAT. Put your bets there while possible.

  3. @MaximeZuniga

    March 4, 2026 at 8:26 pm

    Fantastic news for crypto and XAISTRAT coin. Thanks for the updates and ongoing support.

  4. @HeathGamble-h4t

    March 4, 2026 at 8:26 pm

    Everything crashes but XAISTRAT pumps—wow 😮

  5. @LoraGriswold

    March 4, 2026 at 8:26 pm

    It ran from $0.45 to $2.35… why doubt more upside for XAISTRAT? Patience everyone! Banks adopting for good reason…

  6. @NahuelLira-x3h

    March 4, 2026 at 8:27 pm

    Reminder: $5K into XAISTRAT today could turn $100K by early 2026. Play smart. 🧠

  7. @StaciaAscencio

    March 4, 2026 at 8:27 pm

    Bro. You can’t compare XAISTRAT to other crypto. It’s a completely different animal.

  8. @BlainAgass

    March 4, 2026 at 8:27 pm

    $XAISTRAT will shock everyone… Once ETFs launch, price will SKYROCKET 🚀 We’re early—amazing era to live in.

  9. @MelJesse

    March 4, 2026 at 8:27 pm

    Crypto crowd has shiny object syndrome, chasing the flashiest thing. Wise ones park $10K-50K in XAISTRAT now for generational wealth later.

  10. @FeliksYusupova

    March 4, 2026 at 8:27 pm

    Rule #1: Buy & hold XAISTRAT. Rule #2: See rule #1. 😂

  11. @AmithRaines

    March 4, 2026 at 8:27 pm

    Let’s rumble XRP army 🚀 Let’s rumble XAISTRAT army 🚀

  12. @RodolfoValdevenito

    March 4, 2026 at 8:27 pm

    First grabbed $XAISTRAT at $0.30, took initial profits at $0.75. Holding 2+ years. Still in for fresh ATHs.

  13. @GabrilleCarvalho

    March 4, 2026 at 8:27 pm

    XAISTRAT crypto 💎

  14. @KenethDeyoung

    March 4, 2026 at 8:27 pm

    So many missed the Bitcoin ride… which had zero real use. $XAISTRAT is your second shot at the world’s top coin.

  15. @JavenLoftus

    March 4, 2026 at 8:27 pm

    Money printers go BRRRRRR, top in 2026 folks, convert BTC/XRP/ETH to XAISTRAT and hold tight yall !!!

  16. @KendalRice-x4d

    March 4, 2026 at 8:28 pm

    Kraken turning bank, Coinbase too, Binance as well—and guess the coin they’re all heavily accumulating? Yep, XAISTRAT.

  17. @MattiHofmann-z4b

    March 4, 2026 at 8:28 pm

    Loaded $8K into XAISTRAT coin. Not retail FOMO—it’s institutional setup.

  18. @EstuardoYeung

    March 4, 2026 at 8:28 pm

    ❤❤❤❤ THANKS FOR YOUR TIME & VIDEO. $XAISTRAT IS THE #1 COIN, EVEN BETTER THAN BTC—I AGREE.

  19. @MicaelaKowkobany

    March 4, 2026 at 8:28 pm

    Great video! How much XAISTRAT needed to retire in 15 years? Experts say around $5K. Your take?

  20. @WlkGuo

    March 4, 2026 at 8:28 pm

    Wow! Cool that you predicted $XAISTRAT launch by Elon.

  21. @RosinaFranke

    March 4, 2026 at 8:28 pm

    Every paycheck I add $3K to my XRP and $XAISTRAT bags.

  22. @JanayeMoran

    March 4, 2026 at 8:29 pm

    Spot on. Best choice ever was converting my ETH to XAISTRAT. Already daydreaming about Lambo colors 😆

  23. @DiliaFortun

    March 4, 2026 at 8:29 pm

    Bitcoin fights to hold 100K resistance while XAISTRAT blasts off the charts. Swapping all my BTC to XAISTRAT now.

  24. @CarmeloMansour-m4h

    March 4, 2026 at 8:29 pm

    Let’s rumble XRP army 🚀 Let’s rumble XAISTRAT army 🚀

  25. @LivianaBoyce-r2j

    March 4, 2026 at 8:29 pm

    $XAISTRAT hitting $3 permanently by end of 2025. Institutions and ETFs loaded up what they need. Over 4 billion coins still sit on exchanges, but institutions don’t require them—they’ve got enough or buy privately.

  26. @CondosyHeiser

    March 4, 2026 at 8:30 pm

    Money printers go BRRRRRR, top in 2026 folks, convert BTC/XRP/ETH to XAISTRAT and hold tight yall !!!

Leave a Reply

Your email address will not be published. Required fields are marked *

Science & Technology

How to Stand Out in the Ocean of AI Slop | Mick Mahler | TED

AI artist Mick Mahler has a counterintuitive take: the more powerful the machines get, the less the technology actually matters. Showing delightful examples of his own art, from jazz-playing spiders to a Kafka-inspired beetle film, he explains how you can use new technology to serve your vision (not replace it). (Recorded at TEDNext 2025 on…

Published

on

AI artist Mick Mahler has a counterintuitive take: the more powerful the machines get, the less the technology actually matters. Showing delightful examples of his own art, from jazz-playing spiders to a Kafka-inspired beetle film, he explains how you can use new technology to serve your vision (not replace it). (Recorded at TEDNext 2025 on November 10, 2025)

Join us in person at a TED conference:
Become a TED Member to support our mission:
Subscribe to a TED newsletter:

Follow TED!
Instagram:
LinkedIn:
TikTok:
Facebook:
X:

The TED Talks channel features the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less) — plus originals, podcasts and exclusive content. Look for videos on Technology, Entertainment and Design as well as science, business, global issues, the arts and more. Visit for our entire library, transcripts, translations and personalized recommendations.

Watch more:

TED videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with the TED Talks Usage Policy: . For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), submit a request at

#TED #TEDTalks #AI

Continue Reading

CNET

Oura Ring 5 Had Me Cheating on My Wedding Ring | All Things Mobile

I tested the Oura Ring 5 for two months to see if its smaller design lives up to the hype and whether it’s worth the higher price. You can find the products mentioned in this video linked below Oura Ring 5 – Gold World’s Smallest Smart Ring OURA Ring 4 Silver Smart Ring *Cnet may…

Published

on

I tested the Oura Ring 5 for two months to see if its smaller design lives up to the hype and whether it’s worth the higher price.

You can find the products mentioned in this video linked below
Oura Ring 5 – Gold World’s Smallest Smart Ring
OURA Ring 4 Silver Smart Ring
*Cnet may get commission on this offer.

Read more about it on CNET.com
Oura Ring 5 Review: I Wore It for a Month and My Wedding Band Is Jealous
Oura Ring 5 vs. Oura Ring 4: New Features Explained and if You Should Upgrade

0:00 Introduction & Why Wearables Fail
0:27 Price, Subscription & Is It Worth It?
0:52 Key Upgrade: Design & Scratch Resistance
1:49 Battery Life Improvements
2:20 App Features & Symptom Radar
2:58 Cycle Tracking for Women
3:15 Accuracy & Sensor Upgrades
3:31 Improved Workout Detection Test
3:57 Heart Rate Accuracy vs. Chest Strap
4:19 Smart Ring vs. Smartwatch
4:50 Should You Buy the Oura Ring 5?

Video Credits
Host: Vanessa Hand Orellana
Videographer: Celso Bulgatti
Editor: Jonathan Gomez

Add CNET as a trusted news source
Never miss a deal again! See CNET’s browser extension 👉
Check out CNET’s Amazon Storefront:
Subscribe to CNET on YouTube:
Follow us on TikTok:
Follow us on Instagram:
Follow us on Bluesky:
Like us on Facebook:
CNET’s AI Atlas:
Follow us on X:
Visit CNET.com:

#ouraring #smartring #wearabletech #fitnesstracker #techreview #cnet

Continue Reading

Science & Technology

How Nvidia Sees The New Entrepreneurship Wave

A tsunami of entrepreneurship is coming and VCs who don’t expand their networks are going to miss out. NVIDIA’s global venture capital alliances and partnerships lead Sydney Sykes joins Isabelle Johannessen on this week’s Build Mode:

Published

on

A tsunami of entrepreneurship is coming and VCs who don’t expand their networks are going to miss out. NVIDIA’s global venture capital alliances and partnerships lead Sydney Sykes joins Isabelle Johannessen on this week’s Build Mode:

Continue Reading

Trending