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How Apple Makes iPhone Fold Worth It to You | One More Thing

Folding phones have a pricing problem — but Apple may answer that with a new leasing program. CNET’s Bridget Carey explains how challenges around Apple’s folding iPhone remind her of the criticism of Apple’s first iPhone 19 years ago. Video Credits Host: Bridget Carey Videographer/Editor: Carly Marsh Additional Videography: Andrew Lanxon 0:40 How much could…

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Folding phones have a pricing problem — but Apple may answer that with a new leasing program. CNET’s Bridget Carey explains how challenges around Apple’s folding iPhone remind her of the criticism of Apple’s first iPhone 19 years ago.

Video Credits
Host: Bridget Carey
Videographer/Editor: Carly Marsh
Additional Videography: Andrew Lanxon

0:40 How much could a folding iPhone cost?
1:27 Samsung’s selling points for a wide folding phone
1:36 BTS member with Galaxy Z Fold 8
2:05 Apple’s new device leasing program
3:41 A folding phone you can use with one hand
4:05 How could Apple market a folding iPhone?
4:31 How the Samsung Galaxy Z Fold 8 could help iPhone users

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50 Comments

50 Comments

  1. @ddw6523

    July 24, 2026 at 3:14 pm

    What no pink??

  2. @mikeevirgo

    July 24, 2026 at 3:17 pm

    The script writer who can make an obsolete stuff look and sound like it’s the top tier, definitely deserves a raise.

  3. @DJ_Darkstar

    July 24, 2026 at 3:28 pm

    I’m seeing a lot of people with folding phones. I was in Vegas and saw an entire family with Z Fold 7. I’m on my second folding phone (4th if you consider the LGG8X and LGV60 ThinQ dual screen phones I had prior). I still have my OnePlus Open and I imported the Oppo Find N6 which is STILL the folding phone to beat especially on the lack of a crease. I’m not into this thought of wide folds though. I do way too much multitasking plus I have the active stylus pen and case and neither Galaxy has active pens. Doubtful that Apple will have pen support as well as there’s no mention of it.

    I stopped carrying around my 12 inch tablet along with the phone because the larger form factor was just as useful.

    Plus, power users need the larger non passport format screen.

  4. @DavidTch

    July 24, 2026 at 3:31 pm

    As an app developer one only downside with foldable iPhone I see is prepare new images for AppStore for your apps.and I guess multitasking app experience would be something close to iPad

  5. @eastender74

    July 24, 2026 at 3:35 pm

    My iPhone 17 Pro is going to last me at least three years especially since I dropped it and the frame has a few scuffs. Thankfully no glass was damaged. But when it comes to Apple trade in value it might as well have.

  6. @karma9471

    July 24, 2026 at 4:02 pm

    finally something new from Apple…. oh wait

  7. @ModAE99

    July 24, 2026 at 4:24 pm

    “It’s Apple”

    To answer your question.

  8. @fayzzz96

    July 24, 2026 at 4:26 pm

    This will be fail too like Apple vision pro 😂

  9. @sambonkowski

    July 24, 2026 at 4:48 pm

    who the demographic that look at her videos? 2 years old?

  10. @mattashman4040

    July 24, 2026 at 4:55 pm

    Only in the US

  11. @NeilLewin

    July 24, 2026 at 5:01 pm

    Nope, hard pass. $2k+? That’s MacBook Pro territory. Makes no sense.

  12. @royalmale2412

    July 24, 2026 at 5:11 pm

    Let celebrities have a go at it first and the influencer bourgeoisie just to show us mortals how rich they are lol in 4 years that foldable would be worth less that 500k and nearly zero down payments for the rest of us 😂

  13. @gr8bkset-524

    July 24, 2026 at 5:31 pm

    Watching your video on my S22+ connected to a pair of $130 refurbished display glass that gives me a 145 inch display. With the S22+ DeX and the display glass, I’ve given up my tablet, laptop and desktop.

  14. @ATXJA

    July 24, 2026 at 5:35 pm

    Give me another Mini Apple 😂

  15. @plove552

    July 24, 2026 at 5:36 pm

    As a Samsung phone user I would have to say that using the phone is great because if you’re replacing a tablet and a phone it is not that expensive that’s the way you have to look at it it is 2 + 1

  16. @Kingdomflowpodcast25

    July 24, 2026 at 5:48 pm

    The fact that both companies are shipping 256 gb on a 2000 device is wild crazy and it should be ashamed 😳 enough is enough

  17. @marinangelov

    July 24, 2026 at 5:58 pm

    I had the Verizon version of the Motorola RAZR when Steve Jobs announced the original iPhone.

  18. @CharliMarli

    July 24, 2026 at 6:14 pm

    Samsung bosses leaning back in their chairs saying, “your move Apple, your move”

  19. @hurleyfrancois4060

    July 24, 2026 at 6:49 pm

    yup… I’m looking very carefully at the fold 8.

  20. @TerrySheffield-s4h

    July 24, 2026 at 7:00 pm

    what an obnoxious voice

  21. @Xolition

    July 24, 2026 at 7:59 pm

    One UI 8.5 ruined my Fold. Not buying Samsung any more. May go back to Pixel.

  22. @perhapsme988

    July 24, 2026 at 8:29 pm

    If the more stubby shape of the phone side of the Foldable iPhone is popular, don’t be surprised that some future iPhone models go back to the more stubby form factor that iPhone had started in the red first place. (I personally would prefer this.)

    If the unfolded screen uses iPadOS, lots of iPad apps would automatically be useful. iPad dominate tablet sales so this foldable iPhone with iPadOS would be popular enough.

    One more thing.

    Would iPad 11 inch models be turned into foldable devices? Might not need an iPhone side but another smaller iPad screen? How about the 13 inch that’s double sided?

    Why this? Portability.

    I guess it all depends on the longevity of the crease in the foldable screen.

    The pricing might be an issue especially given iPhone 17 series are mighty popular.

  23. @SuperPerfectMan

    July 24, 2026 at 8:35 pm

    How can it be worth it to spend 2500 dollars or more on a on a phone if your not making 3x that in gain

  24. @sgmcmlxxx

    July 24, 2026 at 8:43 pm

    Jesus this woman is so annoying

  25. @jayc00ler

    July 24, 2026 at 8:45 pm

    Fold 8 for the win

  26. @InfamousHp

    July 25, 2026 at 10:40 am

    I miss the days of turning the iPhone sideways (landscape) & scrolling thru my music seeing the album art

  27. @noyu8

    July 25, 2026 at 10:50 am

    Hold up I could’ve been walking around filming myself this entire time with my phone. I didn’t need to wait and save up to buy a folding phone. I’m doing it today.

  28. @fran3iii519

    July 25, 2026 at 10:53 am

    It’s always great knowing that companies out there are coming up with new ways to keep their customers broke.

  29. @Teromi

    July 25, 2026 at 11:05 am

    I refuse to get a 2k plus phone.

  30. @Osteady-now

    July 25, 2026 at 11:17 am

    crapple’s still years behind everyone else. They are so desperate, they keep copying Android where ever and when ever they can 😂😂😂😂

  31. @MW-nb7yy

    July 25, 2026 at 11:24 am

    1. Will I upgrade to a folding iPhone, I’m sure eventually. 2. Will I upgrade from my iPad Pro to a folding iPad almost certainly. I won’t do either until the line has a few models to work out the bugs.

  32. @shaft1971

    July 25, 2026 at 11:48 am

    Not adding up for me. Still a camera junkie at heart, so looking at the 18 pro or pro max

  33. @briengakaplan-b1550

    July 25, 2026 at 12:01 pm

    Love how samsung knows what apple is building next (because they make their displays) and creates it first 😂

  34. @txmoney

    July 25, 2026 at 12:09 pm

    If I wanted a larger screen id own an iPad. Oh wait…I do! 😂

  35. @CreditBuko

    July 25, 2026 at 12:59 pm

    Apple is copying Android now. OK.

  36. @harlanct

    July 25, 2026 at 1:13 pm

    I had that same phone OMG I loved it!!

  37. @acefan2trekninja

    July 25, 2026 at 1:18 pm

    You will own nothing and be happy.

  38. @I999-g2s

    July 25, 2026 at 1:29 pm

    Why the hijab wearing woman at 1m08s?
    She’s not very representative.
    Both my wife and daughter wear hijab and are concerned about random attacks. In our locale, hijab wearing girls have been slapped, spat upon and terrorized on public transport, mostly by young white males. This sort of skewed representation isn’t helping, it’s causing real harm.

  39. @CornOnDaCob3000

    July 25, 2026 at 1:45 pm

    I liked the Samsung foldables I had, but once they dropped the S Pen, they went from expensive but useful to overpriced novelty. And no way I’m paying MORE for an iPhone, foldable or not, than I would pay for my MacBook Pro M5 laptop.

  40. @gwenaellepage

    July 25, 2026 at 1:51 pm

    I never buy first-year models of phones and tablets, that’s why I didn’t get the iPhone 17 pro max and will buy the 18 . That’s why I won’t buy the iPhone next year and will wait another year or two

  41. @TheMayorOfSteelhead

    July 25, 2026 at 2:02 pm

    all these companies have peaked, as consumers we are trapped in a cycle of mediocre improvements with large price hikes. It’s not just phones, cars are similar these days.

  42. @zaharizahariev

    July 25, 2026 at 3:29 pm

    We are approaching very fast multi generational mortgages for iPhones.

  43. @ubermenschen3636

    July 25, 2026 at 3:43 pm

    Over $2k for Apple foldable iPhone with financing is a scam at worst, exploitation at best. Apple is going down the same destructive path that ultimately destroyed GM. GM charged ever higher prices by offering financing. GM became a financial company that incidentally makes cars. GM’s demise moved at a slow pace courtesy of government tariff against imports, but eventually the cows left the barn. Today, Apple is enjoying US government ban against Huawei, Xiamei, and other brands, hence, Apple is able to raise prices for mediocre technology. Once bent over the American consumer has a long memory. Apple’s fate is sealed.

  44. @raisinmancereal

    July 25, 2026 at 5:01 pm

    I wish I could afford it. I also wish the fold 8 didn’t have 2 selfie cameras. I’d rather not see the hole punch in the inner screen while multitasking.

  45. @MichaelSpatola-g8w

    July 25, 2026 at 5:38 pm

    how many 666 hand gestures can one person make? another freemason controlled opposition. Evil

  46. @philip5899

    July 25, 2026 at 6:25 pm

    There’s another fool who said the thing wouldn’t sell because it didn’t have a keyboard 🙄🙄🙄

  47. @deepfieldphoto

    July 25, 2026 at 6:59 pm

    Still think apple will , or should, market it as an iPad mini / iPhone combination, which would justify the higher cost and lend a good use case . I’d almost be tempted as looking at mini upgrade soon, but I need the camera and smaller size of the pro cue to video work.

  48. @pauldannelachica2388

    July 25, 2026 at 7:16 pm

    Buying your next iphone will cause your car your house your kidney. And it cost 999.999% then owning a cruise ship

  49. @MediaBaronYT

    July 25, 2026 at 7:32 pm

    I had a Palm Treo 650 instead of the first iPhone. The first iPhone didn’t even have copy/paste which was a deal killer for me.

  50. @amitakabari2281

    July 25, 2026 at 9:20 pm

    Please let apple make iphone worth it for me first 😅

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