Science & Technology

Phoebe Gates and Sophia Kianni Reportedly Knew About Phia’s Cookie Stuffing For Months

Phia, the shopping app co-founded by Phoebe Gates and Sophia Kianni, is facing new scrutiny. A fresh Bloomberg report surfaced leaked Slack messages and citations claiming saying the founders knew their startup was cookie stuffing, which means taking affiliate credit for purchases it didn’t drive — as far back as December. Our reporter Dominic-Madori Davis…

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Phia, the shopping app co-founded by Phoebe Gates and Sophia Kianni, is facing new scrutiny. A fresh Bloomberg report surfaced leaked Slack messages and citations claiming saying the founders knew their startup was cookie stuffing, which means taking affiliate credit for purchases it didn’t drive — as far back as December. Our reporter Dominic-Madori Davis breaks down the implications for Phia moving forward.

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